#731995#731995

#731995 is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.7% C 0.190 H 314.1°. Best body text is #FFFFFF at 9.12:1 contrast (WCAG AA passes).

Color values

HEX	#731995
RGB	rgb(115, 25, 149)
HSL	hsl(284, 71%, 34%)
HSV	hsv(284, 83%, 58%)
CMYK	cmyk(22.8%, 83.2%, 0%, 41.6%)
CIE-LAB	lab(30.67, 55.42, -48.23)
CIE-LCH	lch(30.67, 73.47, 318.97°)
OKLab	oklab(42.74% 0.1323 -0.1364)
OKLCH	oklch(42.74% 0.19 314.1)
XYZ	xyz(12.8417, 6.5105, 29.0081)
Luminance	0.0651 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731995 #3B9519

analogous

#351995 #731995 #951979

triadic

#731995 #957319 #199573

tetradic

#731995 #953519 #3B9519 #197995

square

#731995 #953519 #3B9519 #197995

split-complementary

#731995 #799519 #199535

monochromatic

#22072C #4B1061 #731995 #9B22C9 #B748E0

Accessibility & contrast

On white

9.12

#731995 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.30

#731995 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731995

9.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731995	#FFFFFF	#000000	##FFFFFF
##731995	1.00	9.12	2.30	9.12
#FFFFFF	9.12	1.00	21.00	1.00
#000000	2.30	21.00	1.00	21.00
##FFFFFF	9.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004498

Deuteranopia (green-blind)

#094A92

Tritanopia (blue-blind)

#703859

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #731995;
/* rgb */ color: rgb(115, 25, 149);
/* oklch */ color: oklch(42.7% 0.190 314.1);

Tailwind

colors: {
  custom: {
    50: '#a063b5',
    500: '#731995',
    950: '#000000',
  },
}

SCSS

$custom: #731995;
$custom-light: #a063b5;
$custom-dark: #000000;

JSON

{
  "hex": "#731995",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 149
  },
  "hsl": {
    "h": 283.548,
    "s": 71.264,
    "l": 34.118
  },
  "oklch": {
    "l": 0.42739,
    "c": 0.19002,
    "h": 314.1
  },
  "luminance": 0.0651
}

Semantic roles & 50–950 ramp

primary

#731995

secondary

#69C248

accent

#EE3A6B

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731995

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →