#731985#731985

#731985 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.5% C 0.176 H 320.1°. Best body text is #FFFFFF at 9.52:1 contrast (WCAG AA passes).

Color values

HEX	#731985
RGB	rgb(115, 25, 133)
HSL	hsl(290, 68%, 31%)
HSV	hsv(290, 81%, 52%)
CMYK	cmyk(13.5%, 81.2%, 0%, 47.8%)
CIE-LAB	lab(29.50, 52.26, -40.21)
CIE-LCH	lch(29.50, 65.94, 322.43°)
OKLab	oklab(41.55% 0.1352 -0.1129)
OKLCH	oklch(41.55% 0.176 320.1)
XYZ	xyz(11.6510, 6.0342, 22.7368)
Luminance	0.0603 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731985 #2B8519

analogous

#3D1985 #731985 #851961

triadic

#731985 #857319 #198573

tetradic

#731985 #853D19 #2B8519 #196185

square

#731985 #853D19 #2B8519 #196185

split-complementary

#731985 #618519 #19853D

monochromatic

#1A061E #460F51 #731985 #A023B9 #C13EDB

Accessibility & contrast

On white

9.52

#731985 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#731985 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731985

9.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731985	#FFFFFF	#000000	##FFFFFF
##731985	1.00	9.52	2.21	9.52
#FFFFFF	9.52	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004088

Deuteranopia (green-blind)

#244883

Tritanopia (blue-blind)

#73314F

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #731985;
/* rgb */ color: rgb(115, 25, 133);
/* oklch */ color: oklch(41.5% 0.176 320.1);

Tailwind

colors: {
  custom: {
    50: '#9f62a9',
    500: '#731985',
    950: '#000000',
  },
}

SCSS

$custom: #731985;
$custom-light: #9f62a9;
$custom-dark: #000000;

JSON

{
  "hex": "#731985",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 133
  },
  "hsl": {
    "h": 290,
    "s": 68.354,
    "l": 30.98
  },
  "oklch": {
    "l": 0.4155,
    "c": 0.17611,
    "h": 320.1
  },
  "luminance": 0.06034
}

Semantic roles & 50–950 ramp

primary

#731985

secondary

#55B941

accent

#EB3D5A

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731985

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →