#73197B#73197B

#73197B is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.9% C 0.168 H 324.4°. Best body text is #FFFFFF at 9.75:1 contrast (WCAG AA passes).

Color values

HEX	#73197B
RGB	rgb(115, 25, 123)
HSL	hsl(295, 66%, 29%)
HSV	hsv(295, 80%, 48%)
CMYK	cmyk(6.5%, 79.7%, 0%, 51.8%)
CIE-LAB	lab(28.83, 50.39, -35.00)
CIE-LCH	lch(28.83, 61.35, 325.22°)
OKLab	oklab(40.86% 0.1363 -0.0976)
OKLCH	oklch(40.86% 0.168 324.4)
XYZ	xyz(10.9927, 5.7709, 19.2699)
Luminance	0.0577 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73197B #217B19

analogous

#42197B #73197B #7B1952

triadic

#73197B #7B7319 #197B73

tetradic

#73197B #7B4219 #217B19 #19527B

square

#73197B #7B4219 #217B19 #19527B

split-complementary

#73197B #527B19 #197B42

monochromatic

#180519 #430F48 #73197B #A323AE #CA38D7

Accessibility & contrast

On white

9.75

#73197B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#73197B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73197B

9.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73197B	#FFFFFF	#000000	##FFFFFF
##73197B	1.00	9.75	2.15	9.75
#FFFFFF	9.75	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D7E

Deuteranopia (green-blind)

#2D4879

Tritanopia (blue-blind)

#752C4A

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #73197b;
/* rgb */ color: rgb(115, 25, 123);
/* oklch */ color: oklch(40.9% 0.168 324.4);

Tailwind

colors: {
  custom: {
    50: '#9f61a2',
    500: '#73197b',
    950: '#000000',
  },
}

SCSS

$custom: #73197b;
$custom-light: #9f61a2;
$custom-dark: #000000;

JSON

{
  "hex": "#73197b",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 123
  },
  "hsl": {
    "h": 295.102,
    "s": 66.216,
    "l": 29.02
  },
  "oklch": {
    "l": 0.4086,
    "c": 0.16762,
    "h": 324.4
  },
  "luminance": 0.0577
}

Semantic roles & 50–950 ramp

primary

#73197B

secondary

#49AF40

accent

#E93F4D

background

#FAF6FA

surface

#F4EBF3

border

#CEC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73197B

Body copy rendered with the generated semantic roles for this colour.

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