#731975#731975

#731975 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.5% C 0.163 H 327.1°. Best body text is #FFFFFF at 9.88:1 contrast (WCAG AA passes).

Color values

HEX	#731975
RGB	rgb(115, 25, 117)
HSL	hsl(299, 65%, 28%)
HSV	hsv(299, 79%, 46%)
CMYK	cmyk(1.7%, 78.6%, 0%, 54.1%)
CIE-LAB	lab(28.45, 49.31, -31.80)
CIE-LCH	lch(28.45, 58.67, 327.18°)
OKLab	oklab(40.47% 0.1366 -0.0883)
OKLCH	oklch(40.47% 0.163 327.1)
XYZ	xyz(10.6286, 5.6252, 17.3521)
Luminance	0.0562 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731975 #1B7519

analogous

#451975 #731975 #751949

triadic

#731975 #757319 #197573

tetradic

#731975 #754519 #1B7519 #194975

square

#731975 #754519 #1B7519 #194975

split-complementary

#731975 #497519 #197545

monochromatic

#190519 #410E43 #731975 #A524A7 #D035D4

Accessibility & contrast

On white

9.88

#731975 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#731975 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731975

9.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731975	#FFFFFF	#000000	##FFFFFF
##731975	1.00	9.88	2.12	9.88
#FFFFFF	9.88	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C77

Deuteranopia (green-blind)

#314773

Tritanopia (blue-blind)

#762946

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #731975;
/* rgb */ color: rgb(115, 25, 117);
/* oklch */ color: oklch(40.5% 0.163 327.1);

Tailwind

colors: {
  custom: {
    50: '#9f619d',
    500: '#731975',
    950: '#000000',
  },
}

SCSS

$custom: #731975;
$custom-light: #9f619d;
$custom-dark: #000000;

JSON

{
  "hex": "#731975",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 117
  },
  "hsl": {
    "h": 298.696,
    "s": 64.789,
    "l": 27.843
  },
  "oklch": {
    "l": 0.40468,
    "c": 0.16263,
    "h": 327.1
  },
  "luminance": 0.05624
}

Semantic roles & 50–950 ramp

primary

#731975

secondary

#42AA40

accent

#E84044

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #731975

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →