#731963#731963

#731963 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.4% C 0.148 H 336.4°. Best body text is #FFFFFF at 10.25:1 contrast (WCAG AA passes).

Color values

HEX	#731963
RGB	rgb(115, 25, 99)
HSL	hsl(311, 64%, 27%)
HSV	hsv(311, 78%, 45%)
CMYK	cmyk(0%, 78.3%, 13.9%, 54.9%)
CIE-LAB	lab(27.41, 46.29, -21.84)
CIE-LCH	lch(27.41, 51.19, 334.74°)
OKLab	oklab(39.39% 0.136 -0.0595)
OKLCH	oklch(39.39% 0.148 336.4)
XYZ	xyz(9.6702, 5.2418, 12.3044)
Luminance	0.0524 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731963 #197329

analogous

#561973 #731963 #731936

triadic

#731963 #637319 #196373

tetradic

#731963 #735619 #197329 #193673

square

#731963 #735619 #197329 #193673

split-complementary

#731963 #367319 #197356

monochromatic

#190516 #410E38 #731963 #A5248E #D334B6

Accessibility & contrast

On white

10.25

#731963 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#731963 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731963

10.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731963	#FFFFFF	#000000	##FFFFFF
##731963	1.00	10.25	2.05	10.25
#FFFFFF	10.25	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B3865

Deuteranopia (green-blind)

#3A4661

Tritanopia (blue-blind)

#791F3C

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #731963;
/* rgb */ color: rgb(115, 25, 99);
/* oklch */ color: oklch(39.4% 0.148 336.4);

Tailwind

colors: {
  custom: {
    50: '#9f608f',
    500: '#731963',
    950: '#000000',
  },
}

SCSS

$custom: #731963;
$custom-light: #9f608f;
$custom-dark: #000000;

JSON

{
  "hex": "#731963",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 99
  },
  "hsl": {
    "h": 310.667,
    "s": 64.286,
    "l": 27.451
  },
  "oklch": {
    "l": 0.39393,
    "c": 0.14847,
    "h": 336.4
  },
  "luminance": 0.05241
}

Semantic roles & 50–950 ramp

primary

#731963

secondary

#40A852

accent

#E75E41

background

#FAF6F8

surface

#F4EBF0

border

#CEC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #731963

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →