#731960#731960

#731960 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.2% C 0.146 H 338.1°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).

Color values

HEX	#731960
RGB	rgb(115, 25, 96)
HSL	hsl(313, 64%, 27%)
HSV	hsv(313, 78%, 45%)
CMYK	cmyk(0%, 78.3%, 16.5%, 54.9%)
CIE-LAB	lab(27.26, 45.83, -20.13)
CIE-LCH	lch(27.26, 50.05, 336.29°)
OKLab	oklab(39.23% 0.1357 -0.0546)
OKLCH	oklch(39.23% 0.146 338.1)
XYZ	xyz(9.5294, 5.1855, 11.5631)
Luminance	0.0519 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731960 #19732C

analogous

#591973 #731960 #731933

triadic

#731960 #607319 #196073

tetradic

#731960 #735919 #19732C #193373

square

#731960 #735919 #19732C #193373

split-complementary

#731960 #337319 #197359

monochromatic

#190515 #410E36 #731960 #A5248A #D334B1

Accessibility & contrast

On white

10.31

#731960 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#731960 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731960

10.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731960	#FFFFFF	#000000	##FFFFFF
##731960	1.00	10.31	2.04	10.31
#FFFFFF	10.31	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D3862

Deuteranopia (green-blind)

#3C455E

Tritanopia (blue-blind)

#7A1E3B

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731960;
/* rgb */ color: rgb(115, 25, 96);
/* oklch */ color: oklch(39.2% 0.146 338.1);

Tailwind

colors: {
  custom: {
    50: '#9f608d',
    500: '#731960',
    950: '#000000',
  },
}

SCSS

$custom: #731960;
$custom-light: #9f608d;
$custom-dark: #000000;

JSON

{
  "hex": "#731960",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 96
  },
  "hsl": {
    "h": 312.667,
    "s": 64.286,
    "l": 27.451
  },
  "oklch": {
    "l": 0.3923,
    "c": 0.14626,
    "h": 338.1
  },
  "luminance": 0.05185
}

Semantic roles & 50–950 ramp

primary

#731960

secondary

#40A856

accent

#E76441

background

#FAF6F8

surface

#F4EBF0

border

#CEC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #731960

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →