#731949#731949

#731949 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.132 H 352.8°. Best body text is #FFFFFF at 10.69:1 contrast (WCAG AA passes).

Color values

HEX#731949
RGBrgb(115, 25, 73)
HSLhsl(328, 64%, 27%)
HSVhsv(328, 78%, 45%)
CMYKcmyk(0%, 78.3%, 36.5%, 54.9%)
CIE-LABlab(26.22, 42.66, -6.47)
CIE-LCHlch(26.22, 43.15, 351.38°)
OKLaboklab(38.14% 0.1308 -0.0166)
OKLCHoklch(38.14% 0.132 352.8)
XYZxyz(8.6210, 4.8222, 6.7788)
Luminance0.0482 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731949 #197343
analogous
#701973 #731949 #73191C
triadic
#731949 #497319 #194973
tetradic
#731949 #737019 #197343 #191C73
square
#731949 #737019 #197343 #191C73
split-complementary
#731949 #1C7319 #197370
monochromatic
#190510 #410E29 #731949 #A52469 #D33489

Accessibility & contrast

On white

10.69
#731949 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.96
#731949 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731949
10.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731949#FFFFFF#000000##FFFFFF
##7319491.0010.691.9610.69
#FFFFFF10.691.0021.001.00
#0000001.9621.001.0021.00
##FFFFFF10.691.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A344A
Deuteranopia (green-blind)
#434447
Tritanopia (blue-blind)
#7C112E
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #731949;
/* rgb */ color: rgb(115, 25, 73);
/* oklch */ color: oklch(38.1% 0.132 352.8);
Tailwind
colors: {
  custom: {
    50: '#9f5f7b',
    500: '#731949',
    950: '#000000',
  },
}
SCSS
$custom: #731949;
$custom-light: #9f5f7b;
$custom-dark: #000000;
JSON
{
  "hex": "#731949",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 73
  },
  "hsl": {
    "h": 328,
    "s": 64.286,
    "l": 27.451
  },
  "oklch": {
    "l": 0.3814,
    "c": 0.13185,
    "h": 352.8
  },
  "luminance": 0.04821
}

Semantic roles & 50–950 ramp

primary
#731949
secondary
#40A870
accent
#E78E41
background
#FAF5F7
surface
#F4EAEE
border
#CEC6C9
text
#0F0509
muted
#7F797B

Preview Lab

Preview with #731949

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731949 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva