#731924#731924

#731924 is a dark, vivid red. Relative luminance 0.045; OKLCH L 37.0% C 0.123 H 19.3°. Best body text is #FFFFFF at 11.09:1 contrast (WCAG AA passes).

Color values

HEX	#731924
RGB	rgb(115, 25, 36)
HSL	hsl(353, 64%, 27%)
HSV	hsv(353, 78%, 45%)
CMYK	cmyk(0%, 78.3%, 68.7%, 54.9%)
CIE-LAB	lab(25.16, 39.27, 17.13)
CIE-LCH	lch(25.16, 42.84, 23.57°)
OKLab	oklab(37.02% 0.1164 0.0407)
OKLCH	oklch(37.02% 0.123 19.3)
XYZ	xyz(7.7371, 4.4686, 2.1239)
Luminance	0.0447 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731924 #197368

analogous

#731951 #731924 #733B19

triadic

#731924 #247319 #192473

tetradic

#731924 #517319 #197368 #3B1973

square

#731924 #517319 #197368 #3B1973

split-complementary

#731924 #19733B #195173

monochromatic

#190508 #410E14 #731924 #A52434 #D33447

Accessibility & contrast

On white

11.09

#731924 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.89

#731924 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731924

11.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731924	#FFFFFF	#000000	##FFFFFF
##731924	1.00	11.09	1.89	11.09
#FFFFFF	11.09	1.00	21.00	1.00
#000000	1.89	21.00	1.00	21.00
##FFFFFF	11.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#333024

Deuteranopia (green-blind)

#494321

Tritanopia (blue-blind)

#7F001E

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #731924;
/* rgb */ color: rgb(115, 25, 36);
/* oklch */ color: oklch(37.0% 0.123 19.3);

Tailwind

colors: {
  custom: {
    50: '#a25e5e',
    500: '#731924',
    950: '#000000',
  },
}

SCSS

$custom: #731924;
$custom-light: #a25e5e;
$custom-dark: #000000;

JSON

{
  "hex": "#731924",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 36
  },
  "hsl": {
    "h": 352.667,
    "s": 64.286,
    "l": 27.451
  },
  "oklch": {
    "l": 0.37015,
    "c": 0.12328,
    "h": 19.3
  },
  "luminance": 0.04467
}

Semantic roles & 50–950 ramp

primary

#731924

secondary

#40A89B

accent

#E7D341

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100504

muted

#7F7979

Preview Lab

Preview with #731924

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →