#73191D#73191D
#73191D is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.9% C 0.124 H 23.6°. Best body text is #FFFFFF at 11.14:1 contrast (WCAG AA passes).
Color values
| HEX | #73191D |
|---|---|
| RGB | rgb(115, 25, 29) |
| HSL | hsl(357, 64%, 27%) |
| HSV | hsv(357, 78%, 45%) |
| CMYK | cmyk(0%, 78.3%, 74.8%, 54.9%) |
| CIE-LAB | lab(25.04, 38.87, 21.63) |
| CIE-LCH | lch(25.04, 44.48, 29.09°) |
| OKLab | oklab(36.89% 0.1135 0.0495) |
| OKLCH | oklch(36.89% 0.124 23.6) |
| XYZ | xyz(7.6405, 4.4300, 1.6149) |
| Luminance | 0.0443 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.05
Rosewood
#65000B
ΔE00 4.45
Claret
#680018
ΔE00 4.46
Wine Red
#7B0323
ΔE00 4.62
Reddy Brown
#6E1005
ΔE00 5.86
Blood
#770001
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73191D #19736F
analogous
#73194A #73191D #734219
triadic
#73191D #1D7319 #191D73
tetradic
#73191D #4A7319 #19736F #421973
square
#73191D #4A7319 #19736F #421973
split-complementary
#73191D #197342 #194A73
monochromatic
#190506 #410E10 #73191D #A5242A #D3343B
Accessibility & contrast
On white
11.14
#73191D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.89
#73191D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73191D
11.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73191D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73191D | 1.00 | 11.14 | 1.89 | 11.14 |
| #FFFFFF | 11.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#342F1C
Deuteranopia (green-blind)
#4A421A
Tritanopia (blue-blind)
#7F001B
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #73191d; /* rgb */ color: rgb(115, 25, 29); /* oklch */ color: oklch(36.9% 0.124 23.6);
Tailwind
colors: {
custom: {
50: '#a25e59',
500: '#73191d',
950: '#000000',
},
}SCSS
$custom: #73191d; $custom-light: #a25e59; $custom-dark: #000000;
JSON
{
"hex": "#73191d",
"rgb": {
"r": 115,
"g": 25,
"b": 29
},
"hsl": {
"h": 357.333,
"s": 64.286,
"l": 27.451
},
"oklch": {
"l": 0.36888,
"c": 0.1238,
"h": 23.6
},
"luminance": 0.04429
}Semantic roles & 50–950 ramp
primary
#73191D
secondary
#40A8A3
accent
#E7E041
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100503
muted
#7F7978