#7318B4#7318B4

#7318B4 is a mid, highly saturated violet. Relative luminance 0.076; OKLCH L 45.2% C 0.218 H 304.6°. Best body text is #FFFFFF at 8.34:1 contrast (WCAG AA passes).

Color values

HEX	#7318B4
RGB	rgb(115, 24, 180)
HSL	hsl(275, 76%, 40%)
HSV	hsv(275, 87%, 71%)
CMYK	cmyk(36.1%, 86.7%, 0%, 29.4%)
CIE-LAB	lab(33.12, 62.22, -62.96)
CIE-LCH	lch(33.12, 88.52, 314.66°)
OKLab	oklab(45.23% 0.124 -0.1797)
OKLCH	oklch(45.23% 0.218 304.6)
XYZ	xyz(15.6332, 7.5935, 43.8133)
Luminance	0.0759 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7318B4 #59B418

analogous

#2518B4 #7318B4 #B418A7

triadic

#7318B4 #B47318 #18B473

tetradic

#7318B4 #B42518 #59B418 #18A7B4

square

#7318B4 #B42518 #59B418 #18A7B4

split-complementary

#7318B4 #A7B418 #18B425

monochromatic

#2E0A48 #51117E #7318B4 #9427E2 #AF5DE9

Accessibility & contrast

On white

8.34

#7318B4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.52

#7318B4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7318B4

8.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7318B4	#FFFFFF	#000000	##FFFFFF
##7318B4	1.00	8.34	2.52	8.34
#FFFFFF	8.34	1.00	21.00	1.00
#000000	2.52	21.00	1.00	21.00
##FFFFFF	8.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB8

Deuteranopia (green-blind)

#004EB1

Tritanopia (blue-blind)

#66476B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #7318b4;
/* rgb */ color: rgb(115, 24, 180);
/* oklch */ color: oklch(45.2% 0.218 304.6);

Tailwind

colors: {
  custom: {
    50: '#a264cc',
    500: '#7318b4',
    950: '#000000',
  },
}

SCSS

$custom: #7318b4;
$custom-light: #a264cc;
$custom-dark: #000000;

JSON

{
  "hex": "#7318b4",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 180
  },
  "hsl": {
    "h": 275,
    "s": 76.471,
    "l": 40
  },
  "oklch": {
    "l": 0.45233,
    "c": 0.2183,
    "h": 304.6
  },
  "luminance": 0.07593
}

Semantic roles & 50–950 ramp

primary

#7318B4

secondary

#8ACD5B

accent

#F33584

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100613

muted

#7F7A82

Preview Lab

Preview with #7318B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →