#731890#731890

#731890 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.3% C 0.187 H 316.0°. Best body text is #FFFFFF at 9.28:1 contrast (WCAG AA passes).

Color values

HEX#731890
RGBrgb(115, 24, 144)
HSLhsl(286, 71%, 33%)
HSVhsv(286, 83%, 56%)
CMYKcmyk(20.1%, 83.3%, 0%, 43.5%)
CIE-LABlab(30.19, 54.71, -45.93)
CIE-LCHlch(30.19, 71.44, 319.99°)
OKLaboklab(42.29% 0.1341 -0.1297)
OKLCHoklch(42.29% 0.187 316)
XYZxyz(12.4301, 6.3122, 26.9438)
Luminance0.0631 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731890 #359018
analogous
#371890 #731890 #901871
triadic
#731890 #907318 #189073
tetradic
#731890 #903718 #359018 #187190
square
#731890 #903718 #359018 #187190
split-complementary
#731890 #719018 #189037
monochromatic
#1F0727 #490F5C #731890 #9D21C4 #BA43E0

Accessibility & contrast

On white

9.28
#731890 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.26
#731890 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731890
9.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731890#FFFFFF#000000##FFFFFF
##7318901.009.282.269.28
#FFFFFF9.281.0021.001.00
#0000002.2621.001.0021.00
##FFFFFF9.281.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004293
Deuteranopia (green-blind)
#15498E
Tritanopia (blue-blind)
#713555
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #731890;
/* rgb */ color: rgb(115, 24, 144);
/* oklch */ color: oklch(42.3% 0.187 316.0);
Tailwind
colors: {
  custom: {
    50: '#a062b1',
    500: '#731890',
    950: '#000000',
  },
}
SCSS
$custom: #731890;
$custom-light: #a062b1;
$custom-dark: #000000;
JSON
{
  "hex": "#731890",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 144
  },
  "hsl": {
    "h": 285.5,
    "s": 71.429,
    "l": 32.941
  },
  "oklch": {
    "l": 0.42285,
    "c": 0.18651,
    "h": 316
  },
  "luminance": 0.06312
}

Semantic roles & 50–950 ramp

primary
#731890
secondary
#62C043
accent
#EE3A65
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #731890

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731890 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva