#731889#731889

#731889 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.8% C 0.180 H 318.6°. Best body text is #FFFFFF at 9.46:1 contrast (WCAG AA passes).

Color values

HEX	#731889
RGB	rgb(115, 24, 137)
HSL	hsl(288, 70%, 32%)
HSV	hsv(288, 82%, 54%)
CMYK	cmyk(16.1%, 82.5%, 0%, 46.3%)
CIE-LAB	lab(29.68, 53.34, -42.42)
CIE-LCH	lch(29.68, 68.15, 321.51°)
OKLab	oklab(41.76% 0.1354 -0.1193)
OKLCH	oklch(41.76% 0.18 318.6)
XYZ	xyz(11.9116, 6.1048, 24.2130)
Luminance	0.0610 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731889 #2E8918

analogous

#3B1889 #731889 #891867

triadic

#731889 #897318 #188973

tetradic

#731889 #893B18 #2E8918 #186789

square

#731889 #893B18 #2E8918 #186789

split-complementary

#731889 #678918 #18893B

monochromatic

#1C0621 #470F55 #731889 #9F21BD #BE3EDD

Accessibility & contrast

On white

9.46

#731889 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#731889 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731889

9.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731889	#FFFFFF	#000000	##FFFFFF
##731889	1.00	9.46	2.22	9.46
#FFFFFF	9.46	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00408C

Deuteranopia (green-blind)

#1F4987

Tritanopia (blue-blind)

#723251

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731889;
/* rgb */ color: rgb(115, 24, 137);
/* oklch */ color: oklch(41.8% 0.180 318.6);

Tailwind

colors: {
  custom: {
    50: '#9f62ac',
    500: '#731889',
    950: '#000000',
  },
}

SCSS

$custom: #731889;
$custom-light: #9f62ac;
$custom-dark: #000000;

JSON

{
  "hex": "#731889",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 137
  },
  "hsl": {
    "h": 288.319,
    "s": 70.186,
    "l": 31.569
  },
  "oklch": {
    "l": 0.41764,
    "c": 0.18047,
    "h": 318.6
  },
  "luminance": 0.06104
}

Semantic roles & 50–950 ramp

primary

#731889

secondary

#58BD40

accent

#ED3B5E

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731889

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →