#731880#731880

#731880 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.1% C 0.173 H 322.2°. Best body text is #FFFFFF at 9.67:1 contrast (WCAG AA passes).

Color values

HEX	#731880
RGB	rgb(115, 24, 128)
HSL	hsl(293, 68%, 30%)
HSV	hsv(293, 81%, 50%)
CMYK	cmyk(10.2%, 81.3%, 0%, 49.8%)
CIE-LAB	lab(29.05, 51.63, -37.80)
CIE-LCH	lch(29.05, 63.98, 323.79°)
OKLab	oklab(41.12% 0.1366 -0.1058)
OKLCH	oklch(41.12% 0.173 322.2)
XYZ	xyz(11.2927, 5.8573, 20.9536)
Luminance	0.0586 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731880 #258018

analogous

#3F1880 #731880 #801859

triadic

#731880 #807318 #188073

tetradic

#731880 #803F18 #258018 #185980

square

#731880 #803F18 #258018 #185980

split-complementary

#731880 #598018 #18803F

monochromatic

#17051A #450E4C #731880 #A122B4 #C639DA

Accessibility & contrast

On white

9.67

#731880 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#731880 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731880

9.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731880	#FFFFFF	#000000	##FFFFFF
##731880	1.00	9.67	2.17	9.67
#FFFFFF	9.67	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E83

Deuteranopia (green-blind)

#28487E

Tritanopia (blue-blind)

#742E4C

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #731880;
/* rgb */ color: rgb(115, 24, 128);
/* oklch */ color: oklch(41.1% 0.173 322.2);

Tailwind

colors: {
  custom: {
    50: '#9f61a5',
    500: '#731880',
    950: '#000000',
  },
}

SCSS

$custom: #731880;
$custom-light: #9f61a5;
$custom-dark: #000000;

JSON

{
  "hex": "#731880",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 128
  },
  "hsl": {
    "h": 292.5,
    "s": 68.421,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41124,
    "c": 0.17281,
    "h": 322.2
  },
  "luminance": 0.05857
}

Semantic roles & 50–950 ramp

primary

#731880

secondary

#4EB440

accent

#EB3D52

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #731880

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →