#73187D#73187D

#73187D is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.9% C 0.170 H 323.5°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#73187D
RGB	rgb(115, 24, 125)
HSL	hsl(294, 68%, 29%)
HSV	hsv(294, 81%, 49%)
CMYK	cmyk(8%, 80.8%, 0%, 51%)
CIE-LAB	lab(28.85, 51.07, -36.23)
CIE-LCH	lch(28.85, 62.61, 324.65°)
OKLab	oklab(40.92% 0.1369 -0.1012)
OKLCH	oklch(40.92% 0.17 323.5)
XYZ	xyz(11.0982, 5.7795, 19.9290)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73187D #227D18

analogous

#41187D #73187D #7D1855

triadic

#73187D #7D7318 #187D73

tetradic

#73187D #7D4118 #227D18 #18557D

square

#73187D #7D4118 #227D18 #18557D

split-complementary

#73187D #557D18 #187D41

monochromatic

#18051A #440E4A #73187D #A222B0 #C937D9

Accessibility & contrast

On white

9.74

#73187D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#73187D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73187D

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73187D	#FFFFFF	#000000	##FFFFFF
##73187D	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D80

Deuteranopia (green-blind)

#2B477B

Tritanopia (blue-blind)

#752C4B

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #73187d;
/* rgb */ color: rgb(115, 24, 125);
/* oklch */ color: oklch(40.9% 0.170 323.5);

Tailwind

colors: {
  custom: {
    50: '#9f61a3',
    500: '#73187d',
    950: '#000000',
  },
}

SCSS

$custom: #73187d;
$custom-light: #9f61a3;
$custom-dark: #000000;

JSON

{
  "hex": "#73187d",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 125
  },
  "hsl": {
    "h": 294.059,
    "s": 67.785,
    "l": 29.216
  },
  "oklch": {
    "l": 0.40918,
    "c": 0.17029,
    "h": 323.5
  },
  "luminance": 0.05779
}

Semantic roles & 50–950 ramp

primary

#73187D

secondary

#4BB23F

accent

#EB3D4E

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73187D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →