#731879#731879

#731879 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.167 H 325.3°. Best body text is #FFFFFF at 9.83:1 contrast (WCAG AA passes).

Color values

HEX	#731879
RGB	rgb(115, 24, 121)
HSL	hsl(296, 67%, 28%)
HSV	hsv(296, 80%, 47%)
CMYK	cmyk(5%, 80.2%, 0%, 52.5%)
CIE-LAB	lab(28.59, 50.34, -34.12)
CIE-LCH	lch(28.59, 60.81, 325.87°)
OKLab	oklab(40.65% 0.1373 -0.095)
OKLCH	oklch(40.65% 0.167 325.3)
XYZ	xyz(10.8478, 5.6793, 18.6103)
Luminance	0.0568 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731879 #1E7918

analogous

#421879 #731879 #79184E

triadic

#731879 #797318 #187973

tetradic

#731879 #794218 #1E7918 #184E79

square

#731879 #794218 #1E7918 #184E79

split-complementary

#731879 #4E7918 #187942

monochromatic

#18051A #420E46 #731879 #A422AC #CD35D7

Accessibility & contrast

On white

9.83

#731879 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#731879 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731879

9.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731879	#FFFFFF	#000000	##FFFFFF
##731879	1.00	9.83	2.14	9.83
#FFFFFF	9.83	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7C

Deuteranopia (green-blind)

#2E4777

Tritanopia (blue-blind)

#762A48

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #731879;
/* rgb */ color: rgb(115, 24, 121);
/* oklch */ color: oklch(40.6% 0.167 325.3);

Tailwind

colors: {
  custom: {
    50: '#9f61a0',
    500: '#731879',
    950: '#000000',
  },
}

SCSS

$custom: #731879;
$custom-light: #9f61a0;
$custom-dark: #000000;

JSON

{
  "hex": "#731879",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 121
  },
  "hsl": {
    "h": 296.289,
    "s": 66.897,
    "l": 28.431
  },
  "oklch": {
    "l": 0.4065,
    "c": 0.16696,
    "h": 325.3
  },
  "luminance": 0.05679
}

Semantic roles & 50–950 ramp

primary

#731879

secondary

#46AE3F

accent

#EA3E49

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050F

muted

#7F7A7E

Preview Lab

Preview with #731879

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →