#731878#731878

#731878 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.166 H 325.7°. Best body text is #FFFFFF at 9.86:1 contrast (WCAG AA passes).

Color values

HEX	#731878
RGB	rgb(115, 24, 120)
HSL	hsl(297, 67%, 28%)
HSV	hsv(297, 80%, 47%)
CMYK	cmyk(4.2%, 80%, 0%, 52.9%)
CIE-LAB	lab(28.52, 50.16, -33.58)
CIE-LCH	lch(28.52, 60.37, 326.20°)
OKLab	oklab(40.58% 0.1373 -0.0935)
OKLCH	oklch(40.58% 0.166 325.7)
XYZ	xyz(10.7868, 5.6549, 18.2890)
Luminance	0.0565 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731878 #1D7818

analogous

#431878 #731878 #78184D

triadic

#731878 #787318 #187873

tetradic

#731878 #784318 #1D7818 #184D78

square

#731878 #784318 #1D7818 #184D78

split-complementary

#731878 #4D7818 #187843

monochromatic

#18051A #420E45 #731878 #A422AB #CE34D6

Accessibility & contrast

On white

9.86

#731878 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#731878 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731878

9.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731878	#FFFFFF	#000000	##FFFFFF
##731878	1.00	9.86	2.13	9.86
#FFFFFF	9.86	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7B

Deuteranopia (green-blind)

#2F4776

Tritanopia (blue-blind)

#762A48

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #731878;
/* rgb */ color: rgb(115, 24, 120);
/* oklch */ color: oklch(40.6% 0.166 325.7);

Tailwind

colors: {
  custom: {
    50: '#9f619f',
    500: '#731878',
    950: '#000000',
  },
}

SCSS

$custom: #731878;
$custom-light: #9f619f;
$custom-dark: #000000;

JSON

{
  "hex": "#731878",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 120
  },
  "hsl": {
    "h": 296.875,
    "s": 66.667,
    "l": 28.235
  },
  "oklch": {
    "l": 0.40584,
    "c": 0.16613,
    "h": 325.7
  },
  "luminance": 0.05654
}

Semantic roles & 50–950 ramp

primary

#731878

secondary

#45AD3F

accent

#EA3E47

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #731878

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →