#731849#731849

#731849 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.0% C 0.133 H 352.6°. Best body text is #FFFFFF at 10.74:1 contrast (WCAG AA passes).

Color values

HEX	#731849
RGB	rgb(115, 24, 73)
HSL	hsl(328, 65%, 27%)
HSV	hsv(328, 79%, 45%)
CMYK	cmyk(0%, 79.1%, 36.5%, 54.9%)
CIE-LAB	lab(26.10, 43.01, -6.66)
CIE-LCH	lch(26.10, 43.52, 351.20°)
OKLab	oklab(38.05% 0.1319 -0.0171)
OKLCH	oklch(38.05% 0.133 352.6)
XYZ	xyz(8.6000, 4.7802, 6.7718)
Luminance	0.0478 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731849 #187342

analogous

#701873 #731849 #73181C

triadic

#731849 #497318 #184973

tetradic

#731849 #737018 #187342 #181C73

square

#731849 #737018 #187342 #181C73

split-complementary

#731849 #1C7318 #187370

monochromatic

#190510 #400D29 #731849 #A62369 #D43189

Accessibility & contrast

On white

10.74

#731849 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.96

#731849 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731849

10.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731849	#FFFFFF	#000000	##FFFFFF
##731849	1.00	10.74	1.96	10.74
#FFFFFF	10.74	1.00	21.00	1.00
#000000	1.96	21.00	1.00	21.00
##FFFFFF	10.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#29334A

Deuteranopia (green-blind)

#434447

Tritanopia (blue-blind)

#7C0F2E

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #731849;
/* rgb */ color: rgb(115, 24, 73);
/* oklch */ color: oklch(38.0% 0.133 352.6);

Tailwind

colors: {
  custom: {
    50: '#9f5f7b',
    500: '#731849',
    950: '#000000',
  },
}

SCSS

$custom: #731849;
$custom-light: #9f5f7b;
$custom-dark: #000000;

JSON

{
  "hex": "#731849",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 73
  },
  "hsl": {
    "h": 327.692,
    "s": 65.468,
    "l": 27.255
  },
  "oklch": {
    "l": 0.3805,
    "c": 0.133,
    "h": 352.6
  },
  "luminance": 0.04779
}

Semantic roles & 50–950 ramp

primary

#731849

secondary

#3FA86F

accent

#E88D3F

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731849

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →