#731839#731839
#731839 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.5% C 0.127 H 4.1°. Best body text is #FFFFFF at 10.94:1 contrast (WCAG AA passes).
Color values
| HEX | #731839 |
|---|---|
| RGB | rgb(115, 24, 57) |
| HSL | hsl(338, 65%, 27%) |
| HSV | hsv(338, 79%, 45%) |
| CMYK | cmyk(0%, 79.1%, 50.4%, 54.9%) |
| CIE-LAB | lab(25.55, 41.28, 3.37) |
| CIE-LCH | lch(25.55, 41.41, 4.67°) |
| OKLab | oklab(37.46% 0.1264 0.009) |
| OKLCH | oklch(37.46% 0.127 4.1) |
| XYZ | xyz(8.1361, 4.5946, 4.3285) |
| Luminance | 0.0459 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.02
Wine (survey)
#80013F
ΔE00 3.43
Red Purple
#820747
ΔE00 4.72
Bordeaux
#7B002C
ΔE00 4.81
Burgundy (survey)
#610023
ΔE00 5.71
Red Wine
#8C0034
ΔE00 6.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731839 #187352
analogous
#731867 #731839 #732518
triadic
#731839 #397318 #183973
tetradic
#731839 #677318 #187352 #251873
square
#731839 #677318 #187352 #251873
split-complementary
#731839 #187325 #186773
monochromatic
#19050D #400D20 #731839 #A62352 #D4316C
Accessibility & contrast
On white
10.94
#731839 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.92
#731839 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731839
10.94:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731839 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731839 | 1.00 | 10.94 | 1.92 | 10.94 |
| #FFFFFF | 10.94 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.94 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E313A
Deuteranopia (green-blind)
#464337
Tritanopia (blue-blind)
#7E0426
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731839; /* rgb */ color: rgb(115, 24, 57); /* oklch */ color: oklch(37.5% 0.127 4.1);
Tailwind
colors: {
custom: {
50: '#a05e6f',
500: '#731839',
950: '#000000',
},
}SCSS
$custom: #731839; $custom-light: #a05e6f; $custom-dark: #000000;
JSON
{
"hex": "#731839",
"rgb": {
"r": 115,
"g": 24,
"b": 57
},
"hsl": {
"h": 338.242,
"s": 65.468,
"l": 27.255
},
"oklch": {
"l": 0.37465,
"c": 0.12667,
"h": 4.1
},
"luminance": 0.04594
}Semantic roles & 50–950 ramp
primary
#731839
secondary
#3FA882
accent
#E8AB3F
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#0F0507
muted
#7F797A