#731830#731830
#731830 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.2% C 0.125 H 10.7°. Best body text is #FFFFFF at 11.04:1 contrast (WCAG AA passes).
Color values
| HEX | #731830 |
|---|---|
| RGB | rgb(115, 24, 48) |
| HSL | hsl(344, 65%, 27%) |
| HSV | hsv(344, 79%, 45%) |
| CMYK | cmyk(0%, 79.1%, 58.3%, 54.9%) |
| CIE-LAB | lab(25.30, 40.48, 9.17) |
| CIE-LCH | lch(25.30, 41.51, 12.76°) |
| OKLab | oklab(37.2% 0.1227 0.0231) |
| OKLCH | oklch(37.2% 0.125 10.7) |
| XYZ | xyz(7.9311, 4.5126, 3.2491) |
| Luminance | 0.0451 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.71
Maroon (survey)
#650021
ΔE00 4.26
Burgundy (survey)
#610023
ΔE00 4.72
Wine Red
#7B0323
ΔE00 4.77
Red Wine
#8C0034
ΔE00 4.93
Wine
#722F37
ΔE00 5.06
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731830 #18735B
analogous
#73185E #731830 #732E18
triadic
#731830 #307318 #183073
tetradic
#731830 #5E7318 #18735B #2E1873
square
#731830 #5E7318 #18735B #2E1873
split-complementary
#731830 #18732E #185E73
monochromatic
#19050B #400D1B #731830 #A62345 #D4315C
Accessibility & contrast
On white
11.04
#731830 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.90
#731830 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731830
11.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731830 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731830 | 1.00 | 11.04 | 1.90 | 11.04 |
| #FFFFFF | 11.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303030
Deuteranopia (green-blind)
#48432E
Tritanopia (blue-blind)
#7E0022
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #731830; /* rgb */ color: rgb(115, 24, 48); /* oklch */ color: oklch(37.2% 0.125 10.7);
Tailwind
colors: {
custom: {
50: '#a15e68',
500: '#731830',
950: '#000000',
},
}SCSS
$custom: #731830; $custom-light: #a15e68; $custom-dark: #000000;
JSON
{
"hex": "#731830",
"rgb": {
"r": 115,
"g": 24,
"b": 48
},
"hsl": {
"h": 344.176,
"s": 65.468,
"l": 27.255
},
"oklch": {
"l": 0.372,
"c": 0.12481,
"h": 10.7
},
"luminance": 0.04512
}Semantic roles & 50–950 ramp
primary
#731830
secondary
#3FA88C
accent
#E8BC3F
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100506
muted
#7F797A