#73182C#73182C
#73182C is a dark, vivid red. Relative luminance 0.045; OKLCH L 37.1% C 0.124 H 13.5°. Best body text is #FFFFFF at 11.08:1 contrast (WCAG AA passes).
Color values
| HEX | #73182C |
|---|---|
| RGB | rgb(115, 24, 44) |
| HSL | hsl(347, 65%, 27%) |
| HSV | hsv(347, 79%, 45%) |
| CMYK | cmyk(0%, 79.1%, 61.7%, 54.9%) |
| CIE-LAB | lab(25.20, 40.17, 11.77) |
| CIE-LCH | lch(25.20, 41.86, 16.33°) |
| OKLab | oklab(37.1% 0.121 0.0291) |
| OKLCH | oklch(37.1% 0.124 13.5) |
| XYZ | xyz(7.8523, 4.4811, 2.8339) |
| Luminance | 0.0448 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.84
Wine Red
#7B0323
ΔE00 3.51
Maroon (survey)
#650021
ΔE00 4.08
Wine
#722F37
ΔE00 4.82
Burgundy (survey)
#610023
ΔE00 5.04
Burgundy
#800020
ΔE00 5.10
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73182C #18735F
analogous
#73185A #73182C #733118
triadic
#73182C #2C7318 #182C73
tetradic
#73182C #5A7318 #18735F #311873
square
#73182C #5A7318 #18735F #311873
split-complementary
#73182C #187331 #185A73
monochromatic
#19050A #400D19 #73182C #A6233F #D43155
Accessibility & contrast
On white
11.08
#73182C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.90
#73182C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73182C
11.08:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73182C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73182C | 1.00 | 11.08 | 1.90 | 11.08 |
| #FFFFFF | 11.08 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.08 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31302C
Deuteranopia (green-blind)
#48432A
Tritanopia (blue-blind)
#7E0020
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #73182c; /* rgb */ color: rgb(115, 24, 44); /* oklch */ color: oklch(37.1% 0.124 13.5);
Tailwind
colors: {
custom: {
50: '#a15e64',
500: '#73182c',
950: '#000000',
},
}SCSS
$custom: #73182c; $custom-light: #a15e64; $custom-dark: #000000;
JSON
{
"hex": "#73182c",
"rgb": {
"r": 115,
"g": 24,
"b": 44
},
"hsl": {
"h": 346.813,
"s": 65.468,
"l": 27.255
},
"oklch": {
"l": 0.37097,
"c": 0.1244,
"h": 13.5
},
"luminance": 0.0448
}Semantic roles & 50–950 ramp
primary
#73182C
secondary
#3FA891
accent
#E8C33F
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100505
muted
#7F797A