#731810#731810

#731810 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.6% C 0.126 H 29.6°. Best body text is #FFFFFF at 11.25:1 contrast (WCAG AA passes).

Color values

HEX	#731810
RGB	rgb(115, 24, 16)
HSL	hsl(5, 76%, 26%)
HSV	hsv(5, 86%, 45%)
CMYK	cmyk(0%, 79.1%, 86.1%, 54.9%)
CIE-LAB	lab(24.75, 38.71, 29.34)
CIE-LCH	lch(24.75, 48.57, 37.16°)
OKLab	oklab(36.62% 0.11 0.0624)
OKLCH	oklch(36.62% 0.126 29.6)
XYZ	xyz(7.4913, 4.3367, 0.9327)
Luminance	0.0434 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731810 #106B73

analogous

#73103A #731810 #734910

triadic

#731810 #107318 #181073

tetradic

#731810 #3A7310 #106B73 #491073

square

#731810 #3A7310 #106B73 #491073

split-complementary

#731810 #107349 #103A73

monochromatic

#1B0604 #3D0D09 #731810 #A92317 #DE2E1F

Accessibility & contrast

On white

11.25

#731810 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.87

#731810 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731810

11.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731810	#FFFFFF	#000000	##FFFFFF
##731810	1.00	11.25	1.87	11.25
#FFFFFF	11.25	1.00	21.00	1.00
#000000	1.87	21.00	1.00	21.00
##FFFFFF	11.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#342E0E

Deuteranopia (green-blind)

#4B420B

Tritanopia (blue-blind)

#7F0017

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #731810;
/* rgb */ color: rgb(115, 24, 16);
/* oklch */ color: oklch(36.6% 0.126 29.6);

Tailwind

colors: {
  custom: {
    50: '#a35d4f',
    500: '#731810',
    950: '#000000',
  },
}

SCSS

$custom: #731810;
$custom-light: #a35d4f;
$custom-dark: #000000;

JSON

{
  "hex": "#731810",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 16
  },
  "hsl": {
    "h": 4.848,
    "s": 75.573,
    "l": 25.686
  },
  "oklch": {
    "l": 0.36622,
    "c": 0.12647,
    "h": 29.6
  },
  "luminance": 0.04336
}

Semantic roles & 50–950 ramp

primary

#731810

secondary

#34A1AA

accent

#E3F236

background

#FBF5F4

surface

#F5E9E7

border

#CFC5C3

text

#110502

muted

#807978

Preview Lab

Preview with #731810

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →