#73176D#73176D

#73176D is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.8% C 0.158 H 331.0°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).

Color values

HEX	#73176D
RGB	rgb(115, 23, 109)
HSL	hsl(304, 67%, 27%)
HSV	hsv(304, 80%, 45%)
CMYK	cmyk(0%, 80%, 5.2%, 54.9%)
CIE-LAB	lab(27.74, 48.56, -27.80)
CIE-LCH	lch(27.74, 55.96, 330.22°)
OKLab	oklab(39.81% 0.1385 -0.0767)
OKLCH	oklch(39.81% 0.158 331)
XYZ	xyz(10.1369, 5.3626, 14.9662)
Luminance	0.0536 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73176D #17731D

analogous

#4B1773 #73176D #73173F

triadic

#73176D #6D7317 #176D73

tetradic

#73176D #734B17 #17731D #173F73

square

#73176D #734B17 #17731D #173F73

split-complementary

#73176D #3F7317 #17734B

monochromatic

#1A0518 #400D3D #73176D #A6219D #D52FCB

Accessibility & contrast

On white

10.13

#73176D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#73176D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73176D

10.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73176D	#FFFFFF	#000000	##FFFFFF
##73176D	1.00	10.13	2.07	10.13
#FFFFFF	10.13	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C396F

Deuteranopia (green-blind)

#35466B

Tritanopia (blue-blind)

#782341

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73176d;
/* rgb */ color: rgb(115, 23, 109);
/* oklch */ color: oklch(39.8% 0.158 331.0);

Tailwind

colors: {
  custom: {
    50: '#9f6097',
    500: '#73176d',
    950: '#000000',
  },
}

SCSS

$custom: #73176d;
$custom-light: #9f6097;
$custom-dark: #000000;

JSON

{
  "hex": "#73176d",
  "rgb": {
    "r": 115,
    "g": 23,
    "b": 109
  },
  "hsl": {
    "h": 303.913,
    "s": 66.667,
    "l": 27.059
  },
  "oklch": {
    "l": 0.39811,
    "c": 0.15828,
    "h": 331
  },
  "luminance": 0.05362
}

Semantic roles & 50–950 ramp

primary

#73176D

secondary

#3DA944

accent

#EA493E

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050D

muted

#7F7A7E

Preview Lab

Preview with #73176D

Body copy rendered with the generated semantic roles for this colour.

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