#731763#731763

#731763 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.2% C 0.151 H 336.3°. Best body text is #FFFFFF at 10.34:1 contrast (WCAG AA passes).

Color values

HEX	#731763
RGB	rgb(115, 23, 99)
HSL	hsl(310, 67%, 27%)
HSV	hsv(310, 80%, 45%)
CMYK	cmyk(0%, 80%, 13.9%, 54.9%)
CIE-LAB	lab(27.18, 46.95, -22.20)
CIE-LCH	lch(27.18, 51.93, 334.69°)
OKLab	oklab(39.23% 0.138 -0.0605)
OKLCH	oklch(39.23% 0.151 336.3)
XYZ	xyz(9.6289, 5.1594, 12.2907)
Luminance	0.0516 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731763 #177327

analogous

#551773 #731763 #731735

triadic

#731763 #637317 #176373

tetradic

#731763 #735517 #177327 #173573

square

#731763 #735517 #177327 #173573

split-complementary

#731763 #357317 #177355

monochromatic

#1A0516 #400D37 #731763 #A6218F #D52FB8

Accessibility & contrast

On white

10.34

#731763 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.03

#731763 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731763

10.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731763	#FFFFFF	#000000	##FFFFFF
##731763	1.00	10.34	2.03	10.34
#FFFFFF	10.34	1.00	21.00	1.00
#000000	2.03	21.00	1.00	21.00
##FFFFFF	10.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#193765

Deuteranopia (green-blind)

#3A4561

Tritanopia (blue-blind)

#791E3C

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731763;
/* rgb */ color: rgb(115, 23, 99);
/* oklch */ color: oklch(39.2% 0.151 336.3);

Tailwind

colors: {
  custom: {
    50: '#9f608f',
    500: '#731763',
    950: '#000000',
  },
}

SCSS

$custom: #731763;
$custom-light: #9f608f;
$custom-dark: #000000;

JSON

{
  "hex": "#731763",
  "rgb": {
    "r": 115,
    "g": 23,
    "b": 99
  },
  "hsl": {
    "h": 310.435,
    "s": 66.667,
    "l": 27.059
  },
  "oklch": {
    "l": 0.39228,
    "c": 0.15066,
    "h": 336.3
  },
  "luminance": 0.05158
}

Semantic roles & 50–950 ramp

primary

#731763

secondary

#3DA950

accent

#EA5C3E

background

#FAF5F8

surface

#F4EAF0

border

#CEC6CB

text

#0F050C

muted

#7F797D

Preview Lab

Preview with #731763

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →