#731758#731758

#731758 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.143 H 342.7°. Best body text is #FFFFFF at 10.54:1 contrast (WCAG AA passes).

Color values

HEX#731758
RGBrgb(115, 23, 88)
HSLhsl(318, 67%, 27%)
HSVhsv(318, 80%, 45%)
CMYKcmyk(0%, 80%, 23.5%, 54.9%)
CIE-LABlab(26.63, 45.31, -15.85)
CIE-LCHlch(26.63, 48.00, 340.72°)
OKLaboklab(38.65% 0.1365 -0.0425)
OKLCHoklch(38.65% 0.143 342.7)
XYZxyz(9.1384, 4.9632, 9.7074)
Luminance0.0496 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731758 #177332
analogous
#601773 #731758 #73172A
triadic
#731758 #587317 #175873
tetradic
#731758 #736017 #177332 #172A73
square
#731758 #736017 #177332 #172A73
split-complementary
#731758 #2A7317 #177360
monochromatic
#1A0514 #400D31 #731758 #A6217F #D52FA5

Accessibility & contrast

On white

10.54
#731758 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.99
#731758 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731758
10.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731758#FFFFFF#000000##FFFFFF
##7317581.0010.541.9910.54
#FFFFFF10.541.0021.001.00
#0000001.9921.001.0021.00
##FFFFFF10.541.0021.001.00

Color blindness preview

Protanopia (red-blind)
#21355A
Deuteranopia (green-blind)
#3E4456
Tritanopia (blue-blind)
#7B1836
Achromatopsia (no color)
#3F3F3F

Design tokens & code

CSS
--color: #731758;
/* rgb */ color: rgb(115, 23, 88);
/* oklch */ color: oklch(38.6% 0.143 342.7);
Tailwind
colors: {
  custom: {
    50: '#9f5f87',
    500: '#731758',
    950: '#000000',
  },
}
SCSS
$custom: #731758;
$custom-light: #9f5f87;
$custom-dark: #000000;
JSON
{
  "hex": "#731758",
  "rgb": {
    "r": 115,
    "g": 23,
    "b": 88
  },
  "hsl": {
    "h": 317.609,
    "s": 66.667,
    "l": 27.059
  },
  "oklch": {
    "l": 0.38648,
    "c": 0.14295,
    "h": 342.7
  },
  "luminance": 0.04962
}

Semantic roles & 50–950 ramp

primary
#731758
secondary
#3DA95D
accent
#EA713E
background
#FAF5F8
surface
#F4EAEF
border
#CEC6CA
text
#0F050B
muted
#7F797C

Preview Lab

Preview with #731758

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731758 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva