#73174D#73174D

#73174D is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.136 H 349.8°. Best body text is #FFFFFF at 10.72:1 contrast (WCAG AA passes).

Color values

HEX	#73174D
RGB	rgb(115, 23, 77)
HSL	hsl(325, 67%, 27%)
HSV	hsv(325, 80%, 45%)
CMYK	cmyk(0%, 80%, 33%, 54.9%)
CIE-LAB	lab(26.14, 43.84, -9.28)
CIE-LCH	lch(26.14, 44.81, 348.05°)
OKLab	oklab(38.13% 0.1341 -0.0242)
OKLCH	oklch(38.13% 0.136 349.8)
XYZ	xyz(8.7167, 4.7945, 7.4861)
Luminance	0.0479 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73174D #17733D

analogous

#6B1773 #73174D #73171F

triadic

#73174D #4D7317 #174D73

tetradic

#73174D #736B17 #17733D #171F73

square

#73174D #736B17 #17733D #171F73

split-complementary

#73174D #1F7317 #17736B

monochromatic

#1A0511 #400D2B #73174D #A6216F #D52F91

Accessibility & contrast

On white

10.72

#73174D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.96

#73174D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73174D

10.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73174D	#FFFFFF	#000000	##FFFFFF
##73174D	1.00	10.72	1.96	10.72
#FFFFFF	10.72	1.00	21.00	1.00
#000000	1.96	21.00	1.00	21.00
##FFFFFF	10.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#27344E

Deuteranopia (green-blind)

#41444B

Tritanopia (blue-blind)

#7C1130

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #73174d;
/* rgb */ color: rgb(115, 23, 77);
/* oklch */ color: oklch(38.1% 0.136 349.8);

Tailwind

colors: {
  custom: {
    50: '#9f5f7e',
    500: '#73174d',
    950: '#000000',
  },
}

SCSS

$custom: #73174d;
$custom-light: #9f5f7e;
$custom-dark: #000000;

JSON

{
  "hex": "#73174d",
  "rgb": {
    "r": 115,
    "g": 23,
    "b": 77
  },
  "hsl": {
    "h": 324.783,
    "s": 66.667,
    "l": 27.059
  },
  "oklch": {
    "l": 0.38133,
    "c": 0.13624,
    "h": 349.8
  },
  "luminance": 0.04793
}

Semantic roles & 50–950 ramp

primary

#73174D

secondary

#3DA96A

accent

#EA853E

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F050A

muted

#7F797C

Preview Lab

Preview with #73174D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →