#73172C#73172C
#73172C is a dark, vivid red. Relative luminance 0.044; OKLCH L 37.0% C 0.125 H 13.2°. Best body text is #FFFFFF at 11.12:1 contrast (WCAG AA passes).
Color values
| HEX | #73172C |
|---|---|
| RGB | rgb(115, 23, 44) |
| HSL | hsl(346, 67%, 27%) |
| HSV | hsv(346, 80%, 45%) |
| CMYK | cmyk(0%, 80%, 61.7%, 54.9%) |
| CIE-LAB | lab(25.08, 40.52, 11.60) |
| CIE-LCH | lch(25.08, 42.15, 15.98°) |
| OKLab | oklab(37% 0.1221 0.0287) |
| OKLCH | oklch(37% 0.125 13.2) |
| XYZ | xyz(7.8320, 4.4406, 2.8271) |
| Luminance | 0.0444 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.68
Wine Red
#7B0323
ΔE00 3.54
Maroon (survey)
#650021
ΔE00 3.96
Burgundy (survey)
#610023
ΔE00 4.90
Wine
#722F37
ΔE00 4.97
Red Wine
#8C0034
ΔE00 5.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73172C #17735E
analogous
#73175A #73172C #733017
triadic
#73172C #2C7317 #172C73
tetradic
#73172C #5A7317 #17735E #301773
square
#73172C #5A7317 #17735E #301773
split-complementary
#73172C #177330 #175A73
monochromatic
#1A050A #400D18 #73172C #A62140 #D52F55
Accessibility & contrast
On white
11.12
#73172C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.89
#73172C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73172C
11.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73172C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73172C | 1.00 | 11.12 | 1.89 | 11.12 |
| #FFFFFF | 11.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#302F2C
Deuteranopia (green-blind)
#48422A
Tritanopia (blue-blind)
#7E0020
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #73172c; /* rgb */ color: rgb(115, 23, 44); /* oklch */ color: oklch(37.0% 0.125 13.2);
Tailwind
colors: {
custom: {
50: '#a15e64',
500: '#73172c',
950: '#000000',
},
}SCSS
$custom: #73172c; $custom-light: #a15e64; $custom-dark: #000000;
JSON
{
"hex": "#73172c",
"rgb": {
"r": 115,
"g": 23,
"b": 44
},
"hsl": {
"h": 346.304,
"s": 66.667,
"l": 27.059
},
"oklch": {
"l": 0.37005,
"c": 0.1254,
"h": 13.2
},
"luminance": 0.04439
}Semantic roles & 50–950 ramp
primary
#73172C
secondary
#3DA990
accent
#EAC23E
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100505
muted
#7F797A