#731689#731689

#731689 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.6% C 0.182 H 318.7°. Best body text is #FFFFFF at 9.52:1 contrast (WCAG AA passes).

Color values

HEX	#731689
RGB	rgb(115, 22, 137)
HSL	hsl(289, 72%, 31%)
HSV	hsv(289, 84%, 54%)
CMYK	cmyk(16.1%, 83.9%, 0%, 46.3%)
CIE-LAB	lab(29.48, 53.92, -42.74)
CIE-LCH	lch(29.48, 68.80, 321.60°)
OKLab	oklab(41.62% 0.1369 -0.1203)
OKLCH	oklch(41.62% 0.182 318.7)
XYZ	xyz(11.8719, 6.0254, 24.1997)
Luminance	0.0602 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731689 #2C8916

analogous

#391689 #731689 #891665

triadic

#731689 #897316 #168973

tetradic

#731689 #893916 #2C8916 #166589

square

#731689 #893916 #2C8916 #166589

split-complementary

#731689 #658916 #168939

monochromatic

#1A0520 #470E54 #731689 #9F1EBE #C03ADF

Accessibility & contrast

On white

9.52

#731689 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#731689 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731689

9.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731689	#FFFFFF	#000000	##FFFFFF
##731689	1.00	9.52	2.21	9.52
#FFFFFF	9.52	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00408C

Deuteranopia (green-blind)

#1E4887

Tritanopia (blue-blind)

#733151

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #731689;
/* rgb */ color: rgb(115, 22, 137);
/* oklch */ color: oklch(41.6% 0.182 318.7);

Tailwind

colors: {
  custom: {
    50: '#9f61ac',
    500: '#731689',
    950: '#000000',
  },
}

SCSS

$custom: #731689;
$custom-light: #9f61ac;
$custom-dark: #000000;

JSON

{
  "hex": "#731689",
  "rgb": {
    "r": 115,
    "g": 22,
    "b": 137
  },
  "hsl": {
    "h": 288.522,
    "s": 72.327,
    "l": 31.176
  },
  "oklch": {
    "l": 0.41624,
    "c": 0.18221,
    "h": 318.7
  },
  "luminance": 0.06025
}

Semantic roles & 50–950 ramp

primary

#731689

secondary

#56BD3E

accent

#EF395C

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731689

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →