#731680#731680

#731680 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 41.0% C 0.175 H 322.3°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#731680
RGB	rgb(115, 22, 128)
HSL	hsl(293, 71%, 29%)
HSV	hsv(293, 83%, 50%)
CMYK	cmyk(10.2%, 82.8%, 0%, 49.8%)
CIE-LAB	lab(28.84, 52.22, -38.13)
CIE-LCH	lch(28.84, 64.66, 323.87°)
OKLab	oklab(40.98% 0.1382 -0.1068)
OKLCH	oklch(40.98% 0.175 322.3)
XYZ	xyz(11.2530, 5.7778, 20.9404)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731680 #238016

analogous

#3E1680 #731680 #801658

triadic

#731680 #807316 #168073

tetradic

#731680 #803E16 #238016 #165880

square

#731680 #803E16 #238016 #165880

split-complementary

#731680 #588016 #16803E

monochromatic

#17041A #440D4C #731680 #A21FB4 #C834DC

Accessibility & contrast

On white

9.74

#731680 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#731680 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731680

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731680	#FFFFFF	#000000	##FFFFFF
##731680	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D83

Deuteranopia (green-blind)

#27477E

Tritanopia (blue-blind)

#742D4C

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #731680;
/* rgb */ color: rgb(115, 22, 128);
/* oklch */ color: oklch(41.0% 0.175 322.3);

Tailwind

colors: {
  custom: {
    50: '#9f61a5',
    500: '#731680',
    950: '#000000',
  },
}

SCSS

$custom: #731680;
$custom-light: #9f61a5;
$custom-dark: #000000;

JSON

{
  "hex": "#731680",
  "rgb": {
    "r": 115,
    "g": 22,
    "b": 128
  },
  "hsl": {
    "h": 292.642,
    "s": 70.667,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40979,
    "c": 0.17466,
    "h": 322.3
  },
  "luminance": 0.05777
}

Semantic roles & 50–950 ramp

primary

#731680

secondary

#4CB53D

accent

#ED3A50

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F050F

muted

#7F7A7F

Preview Lab

Preview with #731680

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →