#731661#731661

#731661 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 39.0% C 0.150 H 337.4°. Best body text is #FFFFFF at 10.41:1 contrast (WCAG AA passes).

Color values

HEX	#731661
RGB	rgb(115, 22, 97)
HSL	hsl(312, 68%, 27%)
HSV	hsv(312, 81%, 45%)
CMYK	cmyk(0%, 80.9%, 15.7%, 54.9%)
CIE-LAB	lab(26.97, 46.95, -21.23)
CIE-LCH	lch(26.97, 51.53, 335.67°)
OKLab	oklab(39.04% 0.1387 -0.0578)
OKLCH	oklch(39.04% 0.15 337.4)
XYZ	xyz(9.5150, 5.0826, 11.7869)
Luminance	0.0508 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731661 #167328

analogous

#571673 #731661 #731633

triadic

#731661 #617316 #166173

tetradic

#731661 #735716 #167328 #163373

square

#731661 #735716 #167328 #163373

split-complementary

#731661 #337316 #167357

monochromatic

#1A0516 #400C36 #731661 #A6208C #D72DB6

Accessibility & contrast

On white

10.41

#731661 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#731661 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731661

10.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731661	#FFFFFF	#000000	##FFFFFF
##731661	1.00	10.41	2.02	10.41
#FFFFFF	10.41	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A3763

Deuteranopia (green-blind)

#3A455F

Tritanopia (blue-blind)

#7A1C3A

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731661;
/* rgb */ color: rgb(115, 22, 97);
/* oklch */ color: oklch(39.0% 0.150 337.4);

Tailwind

colors: {
  custom: {
    50: '#9f5f8e',
    500: '#731661',
    950: '#000000',
  },
}

SCSS

$custom: #731661;
$custom-light: #9f5f8e;
$custom-dark: #000000;

JSON

{
  "hex": "#731661",
  "rgb": {
    "r": 115,
    "g": 22,
    "b": 97
  },
  "hsl": {
    "h": 311.613,
    "s": 67.883,
    "l": 26.863
  },
  "oklch": {
    "l": 0.39039,
    "c": 0.15025,
    "h": 337.4
  },
  "luminance": 0.05082
}

Semantic roles & 50–950 ramp

primary

#731661

secondary

#3CA951

accent

#EB5F3D

background

#FAF5F8

surface

#F4EAF0

border

#CEC6CB

text

#0F050C

muted

#7F797D

Preview Lab

Preview with #731661

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →