#731660#731660

#731660 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 39.0% C 0.150 H 337.9°. Best body text is #FFFFFF at 10.43:1 contrast (WCAG AA passes).

Color values

HEX#731660
RGBrgb(115, 22, 96)
HSLhsl(312, 68%, 27%)
HSVhsv(312, 81%, 45%)
CMYKcmyk(0%, 80.9%, 16.5%, 54.9%)
CIE-LABlab(26.92, 46.80, -20.66)
CIE-LCHlch(26.92, 51.16, 336.18°)
OKLaboklab(38.98% 0.1386 -0.0561)
OKLCHoklch(38.98% 0.15 337.9)
XYZxyz(9.4687, 5.0641, 11.5429)
Luminance0.0506 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731660 #167329
analogous
#581673 #731660 #731632
triadic
#731660 #607316 #166073
tetradic
#731660 #735816 #167329 #163273
square
#731660 #735816 #167329 #163273
split-complementary
#731660 #327316 #167358
monochromatic
#1A0515 #400C35 #731660 #A6208B #D72DB4

Accessibility & contrast

On white

10.43
#731660 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.01
#731660 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731660
10.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731660#FFFFFF#000000##FFFFFF
##7316601.0010.432.0110.43
#FFFFFF10.431.0021.001.00
#0000002.0121.001.0021.00
##FFFFFF10.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1A3762
Deuteranopia (green-blind)
#3B455E
Tritanopia (blue-blind)
#7A1C3A
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #731660;
/* rgb */ color: rgb(115, 22, 96);
/* oklch */ color: oklch(39.0% 0.150 337.9);
Tailwind
colors: {
  custom: {
    50: '#9f5f8d',
    500: '#731660',
    950: '#000000',
  },
}
SCSS
$custom: #731660;
$custom-light: #9f5f8d;
$custom-dark: #000000;
JSON
{
  "hex": "#731660",
  "rgb": {
    "r": 115,
    "g": 22,
    "b": 96
  },
  "hsl": {
    "h": 312.258,
    "s": 67.883,
    "l": 26.863
  },
  "oklch": {
    "l": 0.38984,
    "c": 0.14954,
    "h": 337.9
  },
  "luminance": 0.05063
}

Semantic roles & 50–950 ramp

primary
#731660
secondary
#3CA952
accent
#EB613D
background
#FAF5F8
surface
#F4EAF0
border
#CEC6CB
text
#0F050C
muted
#7F797D

Preview Lab

Preview with #731660

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731660 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva