#731618#731618

#731618 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.5% C 0.127 H 25.3°. Best body text is #FFFFFF at 11.31:1 contrast (WCAG AA passes).

Color values

HEX#731618
RGBrgb(115, 22, 24)
HSLhsl(359, 68%, 27%)
HSVhsv(359, 81%, 45%)
CMYKcmyk(0%, 80.9%, 79.1%, 54.9%)
CIE-LABlab(24.59, 39.70, 24.34)
CIE-LCHlch(24.59, 46.57, 31.51°)
OKLaboklab(36.53% 0.1149 0.0542)
OKLCHoklch(36.53% 0.127 25.3)
XYZxyz(7.5229, 4.2858, 1.2951)
Luminance0.0428 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731618 #167371
analogous
#731647 #731618 #734316
triadic
#731618 #187316 #161873
tetradic
#731618 #477316 #167371 #431673
square
#731618 #477316 #167371 #431673
split-complementary
#731618 #167343 #164773
monochromatic
#1A0505 #400C0D #731618 #A62023 #D72D30

Accessibility & contrast

On white

11.31
#731618 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.86
#731618 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731618
11.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731618#FFFFFF#000000##FFFFFF
##7316181.0011.311.8611.31
#FFFFFF11.311.0021.001.00
#0000001.8621.001.0021.00
##FFFFFF11.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#332E17
Deuteranopia (green-blind)
#4A4214
Tritanopia (blue-blind)
#7F0018
Achromatopsia (no color)
#3A3A3A

Design tokens & code

CSS
--color: #731618;
/* rgb */ color: rgb(115, 22, 24);
/* oklch */ color: oklch(36.5% 0.127 25.3);
Tailwind
colors: {
  custom: {
    50: '#a35d55',
    500: '#731618',
    950: '#000000',
  },
}
SCSS
$custom: #731618;
$custom-light: #a35d55;
$custom-dark: #000000;
JSON
{
  "hex": "#731618",
  "rgb": {
    "r": 115,
    "g": 22,
    "b": 24
  },
  "hsl": {
    "h": 358.71,
    "s": 67.883,
    "l": 26.863
  },
  "oklch": {
    "l": 0.36531,
    "c": 0.12705,
    "h": 25.3
  },
  "luminance": 0.04285
}

Semantic roles & 50–950 ramp

primary
#731618
secondary
#3CA9A6
accent
#EBE73D
background
#FAF5F4
surface
#F4E9E8
border
#CEC5C4
text
#100503
muted
#7F7978

Preview Lab

Preview with #731618

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731618 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva