#731590#731590

#731590 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 42.1% C 0.189 H 316.1°. Best body text is #FFFFFF at 9.38:1 contrast (WCAG AA passes).

Color values

HEX#731590
RGBrgb(115, 21, 144)
HSLhsl(286, 75%, 32%)
HSVhsv(286, 85%, 56%)
CMYKcmyk(20.1%, 85.4%, 0%, 43.5%)
CIE-LABlab(29.90, 55.55, -46.40)
CIE-LCHlch(29.90, 72.38, 320.13°)
OKLaboklab(42.08% 0.1362 -0.131)
OKLCHoklch(42.08% 0.189 316.1)
XYZxyz(12.3716, 6.1953, 26.9243)
Luminance0.0619 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731590 #329015
analogous
#361590 #731590 #90156F
triadic
#731590 #907315 #159073
tetradic
#731590 #903615 #329015 #156F90
square
#731590 #903615 #329015 #156F90
split-complementary
#731590 #6F9015 #159036
monochromatic
#1E0525 #480D5B #731590 #9E1DC5 #BC3DE3

Accessibility & contrast

On white

9.38
#731590 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.24
#731590 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731590
9.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731590#FFFFFF#000000##FFFFFF
##7315901.009.382.249.38
#FFFFFF9.381.0021.001.00
#0000002.2421.001.0021.00
##FFFFFF9.381.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004193
Deuteranopia (green-blind)
#12498E
Tritanopia (blue-blind)
#713455
Achromatopsia (no color)
#464646

Design tokens & code

CSS
--color: #731590;
/* rgb */ color: rgb(115, 21, 144);
/* oklch */ color: oklch(42.1% 0.189 316.1);
Tailwind
colors: {
  custom: {
    50: '#a061b1',
    500: '#731590',
    950: '#000000',
  },
}
SCSS
$custom: #731590;
$custom-light: #a061b1;
$custom-dark: #000000;
JSON
{
  "hex": "#731590",
  "rgb": {
    "r": 115,
    "g": 21,
    "b": 144
  },
  "hsl": {
    "h": 285.854,
    "s": 74.545,
    "l": 32.353
  },
  "oklch": {
    "l": 0.42084,
    "c": 0.18897,
    "h": 316.1
  },
  "luminance": 0.06195
}

Semantic roles & 50–950 ramp

primary
#731590
secondary
#5DC23E
accent
#F13763
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #731590

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731590 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva