#731580#731580

#731580 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.9% C 0.176 H 322.4°. Best body text is #FFFFFF at 9.78:1 contrast (WCAG AA passes).

Color values

HEX	#731580
RGB	rgb(115, 21, 128)
HSL	hsl(293, 72%, 29%)
HSV	hsv(293, 84%, 50%)
CMYK	cmyk(10.2%, 83.6%, 0%, 49.8%)
CIE-LAB	lab(28.75, 52.50, -38.28)
CIE-LCH	lch(28.75, 64.98, 323.90°)
OKLab	oklab(40.91% 0.139 -0.1072)
OKLCH	oklch(40.91% 0.176 322.4)
XYZ	xyz(11.2343, 5.7404, 20.9342)
Luminance	0.0574 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Royal Purple (survey)

#4B006E

ΔE00 8.31

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731580 #228015

analogous

#3E1580 #731580 #801558

triadic

#731580 #807315 #158073

tetradic

#731580 #803E15 #228015 #155880

square

#731580 #803E15 #228015 #155880

split-complementary

#731580 #588015 #15803E

monochromatic

#18041A #440C4B #731580 #A21EB5 #C932DD

Accessibility & contrast

On white

9.78

#731580 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#731580 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731580

9.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731580	#FFFFFF	#000000	##FFFFFF
##731580	1.00	9.78	2.15	9.78
#FFFFFF	9.78	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D83

Deuteranopia (green-blind)

#27477E

Tritanopia (blue-blind)

#742C4C

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #731580;
/* rgb */ color: rgb(115, 21, 128);
/* oklch */ color: oklch(40.9% 0.176 322.4);

Tailwind

colors: {
  custom: {
    50: '#9f60a5',
    500: '#731580',
    950: '#000000',
  },
}

SCSS

$custom: #731580;
$custom-light: #9f60a5;
$custom-dark: #000000;

JSON

{
  "hex": "#731580",
  "rgb": {
    "r": 115,
    "g": 21,
    "b": 128
  },
  "hsl": {
    "h": 292.71,
    "s": 71.812,
    "l": 29.216
  },
  "oklch": {
    "l": 0.40911,
    "c": 0.17553,
    "h": 322.4
  },
  "luminance": 0.0574
}

Semantic roles & 50–950 ramp

primary

#731580

secondary

#4BB53C

accent

#EF394F

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F050F

muted

#7F7A7F

Preview Lab

Preview with #731580

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →