#731548#731548

#731548 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.8% C 0.136 H 352.9°. Best body text is #FFFFFF at 10.88:1 contrast (WCAG AA passes).

Color values

HEX	#731548
RGB	rgb(115, 21, 72)
HSL	hsl(327, 69%, 27%)
HSV	hsv(327, 82%, 45%)
CMYK	cmyk(0%, 81.7%, 37.4%, 54.9%)
CIE-LAB	lab(25.71, 43.87, -6.56)
CIE-LCH	lch(25.71, 44.36, 351.49°)
OKLab	oklab(37.76% 0.1347 -0.0168)
OKLCH	oklch(37.76% 0.136 352.9)
XYZ	xyz(8.5086, 4.6501, 6.5791)
Luminance	0.0465 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731548 #157340

analogous

#6F1573 #731548 #731519

triadic

#731548 #487315 #154873

tetradic

#731548 #736F15 #157340 #151973

square

#731548 #736F15 #157340 #151973

split-complementary

#731548 #197315 #15736F

monochromatic

#1A0510 #3F0C28 #731548 #A71E68 #D82A89

Accessibility & contrast

On white

10.88

#731548 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.93

#731548 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731548

10.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731548	#FFFFFF	#000000	##FFFFFF
##731548	1.00	10.88	1.93	10.88
#FFFFFF	10.88	1.00	21.00	1.00
#000000	1.93	21.00	1.00	21.00
##FFFFFF	10.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#273249

Deuteranopia (green-blind)

#424346

Tritanopia (blue-blind)

#7C0A2C

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #731548;
/* rgb */ color: rgb(115, 21, 72);
/* oklch */ color: oklch(37.8% 0.136 352.9);

Tailwind

colors: {
  custom: {
    50: '#9f5e7b',
    500: '#731548',
    950: '#000000',
  },
}

SCSS

$custom: #731548;
$custom-light: #9f5e7b;
$custom-dark: #000000;

JSON

{
  "hex": "#731548",
  "rgb": {
    "r": 115,
    "g": 21,
    "b": 72
  },
  "hsl": {
    "h": 327.447,
    "s": 69.118,
    "l": 26.667
  },
  "oklch": {
    "l": 0.37756,
    "c": 0.13576,
    "h": 352.9
  },
  "luminance": 0.04649
}

Semantic roles & 50–950 ramp

primary

#731548

secondary

#3BA96D

accent

#EC8C3C

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731548

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →