#731431#731431

#731431 is a dark, vivid pink. Relative luminance 0.044; OKLCH L 36.9% C 0.129 H 8.9°. Best body text is #FFFFFF at 11.21:1 contrast (WCAG AA passes).

Color values

HEX#731431
RGBrgb(115, 20, 49)
HSLhsl(342, 70%, 26%)
HSVhsv(342, 83%, 45%)
CMYKcmyk(0%, 82.6%, 57.4%, 54.9%)
CIE-LABlab(24.85, 41.89, 7.87)
CIE-LCHlch(24.85, 42.62, 10.64°)
OKLaboklab(36.88% 0.1274 0.02)
OKLCHoklch(36.88% 0.129 8.9)
XYZxyz(7.8755, 4.3680, 3.3336)
Luminance0.0437 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731431 #147356
analogous
#731461 #731431 #732714
triadic
#731431 #317314 #143173
tetradic
#731431 #617314 #147356 #271473
square
#731431 #617314 #147356 #271473
split-complementary
#731431 #147327 #146173
monochromatic
#1A050B #3F0B1B #731431 #A71D47 #DA285E

Accessibility & contrast

On white

11.21
#731431 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.87
#731431 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731431
11.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731431#FFFFFF#000000##FFFFFF
##7314311.0011.211.8711.21
#FFFFFF11.211.0021.001.00
#0000001.8721.001.0021.00
##FFFFFF11.211.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2E2F32
Deuteranopia (green-blind)
#46422F
Tritanopia (blue-blind)
#7E0021
Achromatopsia (no color)
#3B3B3B

Design tokens & code

CSS
--color: #731431;
/* rgb */ color: rgb(115, 20, 49);
/* oklch */ color: oklch(36.9% 0.129 8.9);
Tailwind
colors: {
  custom: {
    50: '#a15d68',
    500: '#731431',
    950: '#000000',
  },
}
SCSS
$custom: #731431;
$custom-light: #a15d68;
$custom-dark: #000000;
JSON
{
  "hex": "#731431",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 49
  },
  "hsl": {
    "h": 341.684,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.36879,
    "c": 0.12893,
    "h": 8.9
  },
  "luminance": 0.04367
}

Semantic roles & 50–950 ramp

primary
#731431
secondary
#3AA987
accent
#EDB73B
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100506
muted
#7F797A

Preview Lab

Preview with #731431

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731431 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva