#731420#731420

#731420 is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.5% C 0.128 H 20.2°. Best body text is #FFFFFF at 11.35:1 contrast (WCAG AA passes).

Color values

HEX	#731420
RGB	rgb(115, 20, 32)
HSL	hsl(352, 70%, 26%)
HSV	hsv(352, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 72.2%, 54.9%)
CIE-LAB	lab(24.48, 40.74, 18.97)
CIE-LCH	lch(24.48, 44.94, 24.97°)
OKLab	oklab(36.49% 0.1202 0.0442)
OKLCH	oklch(36.49% 0.128 20.2)
XYZ	xyz(7.5820, 4.2506, 1.7874)
Luminance	0.0425 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731420 #147367

analogous

#731450 #731420 #733814

triadic

#731420 #207314 #142073

tetradic

#731420 #507314 #147367 #381473

square

#731420 #507314 #147367 #381473

split-complementary

#731420 #147338 #145073

monochromatic

#1A0507 #3F0B11 #731420 #A71D2F #DA283E

Accessibility & contrast

On white

11.35

#731420 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.85

#731420 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731420

11.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731420	#FFFFFF	#000000	##FFFFFF
##731420	1.00	11.35	1.85	11.35
#FFFFFF	11.35	1.00	21.00	1.00
#000000	1.85	21.00	1.00	21.00
##FFFFFF	11.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#312D20

Deuteranopia (green-blind)

#48411D

Tritanopia (blue-blind)

#7F001A

Achromatopsia (no color)

#3A3A3A

Design tokens & code

CSS

--color: #731420;
/* rgb */ color: rgb(115, 20, 32);
/* oklch */ color: oklch(36.5% 0.128 20.2);

Tailwind

colors: {
  custom: {
    50: '#a25c5b',
    500: '#731420',
    950: '#000000',
  },
}

SCSS

$custom: #731420;
$custom-light: #a25c5b;
$custom-dark: #000000;

JSON

{
  "hex": "#731420",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 32
  },
  "hsl": {
    "h": 352.421,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.36487,
    "c": 0.12802,
    "h": 20.2
  },
  "luminance": 0.04249
}

Semantic roles & 50–950 ramp

primary

#731420

secondary

#3AA99B

accent

#EDD73B

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100404

muted

#7F7979

Preview Lab

Preview with #731420

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →