#731369#731369

#731369 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.3% C 0.159 H 333.1°. Best body text is #FFFFFF at 10.36:1 contrast (WCAG AA passes).

Color values

HEX	#731369
RGB	rgb(115, 19, 105)
HSL	hsl(306, 72%, 26%)
HSV	hsv(306, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 8.7%, 54.9%)
CIE-LAB	lab(27.11, 49.08, -26.22)
CIE-LCH	lch(27.11, 55.65, 331.88°)
OKLab	oklab(39.28% 0.1418 -0.0721)
OKLCH	oklch(39.28% 0.159 333.1)
XYZ	xyz(9.8530, 5.1314, 13.8334)
Luminance	0.0513 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731369 #13731D

analogous

#4D1373 #731369 #731339

triadic

#731369 #697313 #136973

tetradic

#731369 #734D13 #13731D #133973

square

#731369 #734D13 #13731D #133973

split-complementary

#731369 #397313 #13734D

monochromatic

#1A0418 #3E0A39 #731369 #A81C99 #DB25C8

Accessibility & contrast

On white

10.36

#731369 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.03

#731369 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731369

10.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731369	#FFFFFF	#000000	##FFFFFF
##731369	1.00	10.36	2.03	10.36
#FFFFFF	10.36	1.00	21.00	1.00
#000000	2.03	21.00	1.00	21.00
##FFFFFF	10.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D376B

Deuteranopia (green-blind)

#364567

Tritanopia (blue-blind)

#781F3E

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731369;
/* rgb */ color: rgb(115, 19, 105);
/* oklch */ color: oklch(39.3% 0.159 333.1);

Tailwind

colors: {
  custom: {
    50: '#9f5e94',
    500: '#731369',
    950: '#000000',
  },
}

SCSS

$custom: #731369;
$custom-light: #9f5e94;
$custom-dark: #000000;

JSON

{
  "hex": "#731369",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 105
  },
  "hsl": {
    "h": 306.25,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.3928,
    "c": 0.15907,
    "h": 333.1
  },
  "luminance": 0.05131
}

Semantic roles & 50–950 ramp

primary

#731369

secondary

#38AA44

accent

#EE4C39

background

#FAF5F9

surface

#F4EAF1

border

#CEC6CB

text

#0F050D

muted

#7F797E

Preview Lab

Preview with #731369

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →