#731365#731365

#731365 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.0% C 0.156 H 335.1°. Best body text is #FFFFFF at 10.45:1 contrast (WCAG AA passes).

Color values

HEX	#731365
RGB	rgb(115, 19, 101)
HSL	hsl(309, 72%, 26%)
HSV	hsv(309, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 12.2%, 54.9%)
CIE-LAB	lab(26.88, 48.45, -23.98)
CIE-LCH	lch(26.88, 54.06, 333.66°)
OKLab	oklab(39.05% 0.1416 -0.0656)
OKLCH	oklch(39.05% 0.156 335.1)
XYZ	xyz(9.6522, 5.0511, 12.7760)
Luminance	0.0505 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731365 #137321

analogous

#511373 #731365 #731335

triadic

#731365 #657313 #136573

tetradic

#731365 #735113 #137321 #133573

square

#731365 #735113 #137321 #133573

split-complementary

#731365 #357313 #137351

monochromatic

#1A0417 #3E0A37 #731365 #A81C93 #DB25C1

Accessibility & contrast

On white

10.45

#731365 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#731365 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731365

10.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731365	#FFFFFF	#000000	##FFFFFF
##731365	1.00	10.45	2.01	10.45
#FFFFFF	10.45	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133767

Deuteranopia (green-blind)

#384463

Tritanopia (blue-blind)

#791C3C

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731365;
/* rgb */ color: rgb(115, 19, 101);
/* oklch */ color: oklch(39.0% 0.156 335.1);

Tailwind

colors: {
  custom: {
    50: '#9f5e91',
    500: '#731365',
    950: '#000000',
  },
}

SCSS

$custom: #731365;
$custom-light: #9f5e91;
$custom-dark: #000000;

JSON

{
  "hex": "#731365",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 101
  },
  "hsl": {
    "h": 308.75,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.39045,
    "c": 0.15611,
    "h": 335.1
  },
  "luminance": 0.0505
}

Semantic roles & 50–950 ramp

primary

#731365

secondary

#38AA49

accent

#EE5439

background

#FAF5F8

surface

#F4EAF0

border

#CEC6CB

text

#0F050D

muted

#7F797D

Preview Lab

Preview with #731365

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →