#731364#731364

#731364 is a dark, vivid purple. Relative luminance 0.050; OKLCH L 39.0% C 0.155 H 335.7°. Best body text is #FFFFFF at 10.47:1 contrast (WCAG AA passes).

Color values

HEX	#731364
RGB	rgb(115, 19, 100)
HSL	hsl(309, 72%, 26%)
HSV	hsv(309, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 13%, 54.9%)
CIE-LAB	lab(26.82, 48.29, -23.42)
CIE-LCH	lch(26.82, 53.67, 334.13°)
OKLab	oklab(38.99% 0.1416 -0.064)
OKLCH	oklch(38.99% 0.155 335.7)
XYZ	xyz(9.6035, 5.0316, 12.5195)
Luminance	0.0503 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731364 #137322

analogous

#521373 #731364 #731334

triadic

#731364 #647313 #136473

tetradic

#731364 #735213 #137322 #133473

square

#731364 #735213 #137322 #133473

split-complementary

#731364 #347313 #137352

monochromatic

#1A0417 #3E0A36 #731364 #A81C92 #DB25BF

Accessibility & contrast

On white

10.47

#731364 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#731364 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731364

10.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731364	#FFFFFF	#000000	##FFFFFF
##731364	1.00	10.47	2.01	10.47
#FFFFFF	10.47	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#143666

Deuteranopia (green-blind)

#384462

Tritanopia (blue-blind)

#791C3B

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #731364;
/* rgb */ color: rgb(115, 19, 100);
/* oklch */ color: oklch(39.0% 0.155 335.7);

Tailwind

colors: {
  custom: {
    50: '#9f5e90',
    500: '#731364',
    950: '#000000',
  },
}

SCSS

$custom: #731364;
$custom-light: #9f5e90;
$custom-dark: #000000;

JSON

{
  "hex": "#731364",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 100
  },
  "hsl": {
    "h": 309.375,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.38988,
    "c": 0.15538,
    "h": 335.7
  },
  "luminance": 0.05031
}

Semantic roles & 50–950 ramp

primary

#731364

secondary

#38AA4A

accent

#EE5639

background

#FAF5F8

surface

#F4EAF0

border

#CEC6CB

text

#0F050C

muted

#7F797D

Preview Lab

Preview with #731364

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →