#731349#731349

#731349 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.6% C 0.138 H 352.0°. Best body text is #FFFFFF at 10.95:1 contrast (WCAG AA passes).

Color values

HEX	#731349
RGB	rgb(115, 19, 73)
HSL	hsl(326, 72%, 26%)
HSV	hsv(326, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 36.5%, 54.9%)
CIE-LAB	lab(25.54, 44.59, -7.50)
CIE-LCH	lch(25.54, 45.22, 350.46°)
OKLab	oklab(37.64% 0.1369 -0.0194)
OKLCH	oklch(37.64% 0.138 352)
XYZ	xyz(8.5062, 4.5927, 6.7406)
Luminance	0.0459 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731349 #13733D

analogous

#6D1373 #731349 #731319

triadic

#731349 #497313 #134973

tetradic

#731349 #736D13 #13733D #131973

square

#731349 #736D13 #13733D #131973

split-complementary

#731349 #197313 #13736D

monochromatic

#1A0411 #3E0A28 #731349 #A81C6A #DB258C

Accessibility & contrast

On white

10.95

#731349 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.92

#731349 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731349

10.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731349	#FFFFFF	#000000	##FFFFFF
##731349	1.00	10.95	1.92	10.95
#FFFFFF	10.95	1.00	21.00	1.00
#000000	1.92	21.00	1.00	21.00
##FFFFFF	10.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26324A

Deuteranopia (green-blind)

#414347

Tritanopia (blue-blind)

#7C082C

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #731349;
/* rgb */ color: rgb(115, 19, 73);
/* oklch */ color: oklch(37.6% 0.138 352.0);

Tailwind

colors: {
  custom: {
    50: '#9f5d7b',
    500: '#731349',
    950: '#000000',
  },
}

SCSS

$custom: #731349;
$custom-light: #9f5d7b;
$custom-dark: #000000;

JSON

{
  "hex": "#731349",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 73
  },
  "hsl": {
    "h": 326.25,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.37643,
    "c": 0.13828,
    "h": 352
  },
  "luminance": 0.04592
}

Semantic roles & 50–950 ramp

primary

#731349

secondary

#38AA6A

accent

#EE8939

background

#FAF5F7

surface

#F4E9EE

border

#CEC5C9

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731349

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →