#731331#731331
#731331 is a dark, vivid pink. Relative luminance 0.043; OKLCH L 36.8% C 0.130 H 8.7°. Best body text is #FFFFFF at 11.25:1 contrast (WCAG AA passes).
Color values
| HEX | #731331 |
|---|---|
| RGB | rgb(115, 19, 49) |
| HSL | hsl(341, 72%, 26%) |
| HSV | hsv(341, 83%, 45%) |
| CMYK | cmyk(0%, 83.5%, 57.4%, 54.9%) |
| CIE-LAB | lab(24.74, 42.20, 7.72) |
| CIE-LCH | lch(24.74, 42.90, 10.37°) |
| OKLab | oklab(36.8% 0.1284 0.0196) |
| OKLCH | oklch(36.8% 0.13 8.7) |
| XYZ | xyz(7.8582, 4.3335, 3.3278) |
| Luminance | 0.0433 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.65
Maroon (survey)
#650021
ΔE00 4.24
Burgundy (survey)
#610023
ΔE00 4.36
Merlot
#730039
ΔE00 4.57
Wine (survey)
#80013F
ΔE00 4.87
Red Wine
#8C0034
ΔE00 4.96
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731331 #137355
analogous
#731361 #731331 #732513
triadic
#731331 #317313 #133173
tetradic
#731331 #617313 #137355 #251373
square
#731331 #617313 #137355 #251373
split-complementary
#731331 #137325 #136173
monochromatic
#1A040B #3E0A1B #731331 #A81C47 #DB255E
Accessibility & contrast
On white
11.25
#731331 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.87
#731331 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731331
11.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731331 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731331 | 1.00 | 11.25 | 1.87 | 11.25 |
| #FFFFFF | 11.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.87 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D2E32
Deuteranopia (green-blind)
#46422F
Tritanopia (blue-blind)
#7E0020
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #731331; /* rgb */ color: rgb(115, 19, 49); /* oklch */ color: oklch(36.8% 0.130 8.7);
Tailwind
colors: {
custom: {
50: '#a15c68',
500: '#731331',
950: '#000000',
},
}SCSS
$custom: #731331; $custom-light: #a15c68; $custom-dark: #000000;
JSON
{
"hex": "#731331",
"rgb": {
"r": 115,
"g": 19,
"b": 49
},
"hsl": {
"h": 341.25,
"s": 71.642,
"l": 26.275
},
"oklch": {
"l": 0.368,
"c": 0.12985,
"h": 8.7
},
"luminance": 0.04332
}Semantic roles & 50–950 ramp
primary
#731331
secondary
#38AA86
accent
#EEB639
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100506
muted
#7F797A