#731330#731330
#731330 is a dark, vivid pink. Relative luminance 0.043; OKLCH L 36.8% C 0.130 H 9.4°. Best body text is #FFFFFF at 11.26:1 contrast (WCAG AA passes).
Color values
| HEX | #731330 |
|---|---|
| RGB | rgb(115, 19, 48) |
| HSL | hsl(342, 72%, 26%) |
| HSV | hsv(342, 83%, 45%) |
| CMYK | cmyk(0%, 83.5%, 58.3%, 54.9%) |
| CIE-LAB | lab(24.72, 42.12, 8.37) |
| CIE-LCH | lch(24.72, 42.94, 11.24°) |
| OKLab | oklab(36.77% 0.1279 0.0212) |
| OKLCH | oklch(36.77% 0.13 9.4) |
| XYZ | xyz(7.8374, 4.3251, 3.2179) |
| Luminance | 0.0432 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.44
Maroon (survey)
#650021
ΔE00 4.05
Burgundy (survey)
#610023
ΔE00 4.30
Red Wine
#8C0034
ΔE00 4.88
Merlot
#730039
ΔE00 4.92
Wine Red
#7B0323
ΔE00 5.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731330 #137356
analogous
#731360 #731330 #732613
triadic
#731330 #307313 #133073
tetradic
#731330 #607313 #137356 #261373
square
#731330 #607313 #137356 #261373
split-complementary
#731330 #137326 #136073
monochromatic
#1A040B #3E0A1A #731330 #A81C46 #DB255C
Accessibility & contrast
On white
11.26
#731330 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.86
#731330 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731330
11.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731330 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731330 | 1.00 | 11.26 | 1.86 | 11.26 |
| #FFFFFF | 11.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E2E30
Deuteranopia (green-blind)
#46422E
Tritanopia (blue-blind)
#7E0020
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #731330; /* rgb */ color: rgb(115, 19, 48); /* oklch */ color: oklch(36.8% 0.130 9.4);
Tailwind
colors: {
custom: {
50: '#a15c68',
500: '#731330',
950: '#000000',
},
}SCSS
$custom: #731330; $custom-light: #a15c68; $custom-dark: #000000;
JSON
{
"hex": "#731330",
"rgb": {
"r": 115,
"g": 19,
"b": 48
},
"hsl": {
"h": 341.875,
"s": 71.642,
"l": 26.275
},
"oklch": {
"l": 0.36772,
"c": 0.12968,
"h": 9.4
},
"luminance": 0.04324
}Semantic roles & 50–950 ramp
primary
#731330
secondary
#38AA87
accent
#EEB839
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100506
muted
#7F797A