#731328#731328

#731328 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.6% C 0.129 H 14.9°. Best body text is #FFFFFF at 11.33:1 contrast (WCAG AA passes).

Color values

HEX	#731328
RGB	rgb(115, 19, 40)
HSL	hsl(347, 72%, 26%)
HSV	hsv(347, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 65.2%, 54.9%)
CIE-LAB	lab(24.53, 41.53, 13.60)
CIE-LCH	lch(24.53, 43.70, 18.13°)
OKLab	oklab(36.57% 0.1245 0.033)
OKLCH	oklch(36.57% 0.129 14.9)
XYZ	xyz(7.6869, 4.2649, 2.4255)
Luminance	0.0426 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731328 #13735E

analogous

#731358 #731328 #732E13

triadic

#731328 #287313 #132873

tetradic

#731328 #587313 #13735E #2E1373

square

#731328 #587313 #13735E #2E1373

split-complementary

#731328 #13732E #135873

monochromatic

#1A0409 #3E0A16 #731328 #A81C3A #DB254D

Accessibility & contrast

On white

11.33

#731328 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.85

#731328 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731328

11.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731328	#FFFFFF	#000000	##FFFFFF
##731328	1.00	11.33	1.85	11.33
#FFFFFF	11.33	1.00	21.00	1.00
#000000	1.85	21.00	1.00	21.00
##FFFFFF	11.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F2E28

Deuteranopia (green-blind)

#474125

Tritanopia (blue-blind)

#7F001C

Achromatopsia (no color)

#3A3A3A

Design tokens & code

CSS

--color: #731328;
/* rgb */ color: rgb(115, 19, 40);
/* oklch */ color: oklch(36.6% 0.129 14.9);

Tailwind

colors: {
  custom: {
    50: '#a25c61',
    500: '#731328',
    950: '#000000',
  },
}

SCSS

$custom: #731328;
$custom-light: #a25c61;
$custom-dark: #000000;

JSON

{
  "hex": "#731328",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 40
  },
  "hsl": {
    "h": 346.875,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.36571,
    "c": 0.12885,
    "h": 14.9
  },
  "luminance": 0.04264
}

Semantic roles & 50–950 ramp

primary

#731328

secondary

#38AA91

accent

#EEC739

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100405

muted

#7F7979

Preview Lab

Preview with #731328

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →