#731313#731313

#731313 is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.2% C 0.130 H 26.7°. Best body text is #FFFFFF at 11.47:1 contrast (WCAG AA passes).

Color values

HEX	#731313
RGB	rgb(115, 19, 19)
HSL	hsl(0, 72%, 26%)
HSV	hsv(0, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 83.5%, 54.9%)
CIE-LAB	lab(24.19, 40.48, 27.02)
CIE-LCH	lch(24.19, 48.67, 33.73°)
OKLab	oklab(36.21% 0.1162 0.0585)
OKLCH	oklch(36.21% 0.13 26.7)
XYZ	xyz(7.4216, 4.1588, 1.0279)
Luminance	0.0416 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731313 #137373

analogous

#731343 #731313 #734313

triadic

#731313 #137313 #131373

tetradic

#731313 #437313 #137373 #431373

square

#731313 #437313 #137373 #431373

split-complementary

#731313 #137343 #134373

monochromatic

#1A0404 #3E0A0A #731313 #A81C1C #DB2525

Accessibility & contrast

On white

11.47

#731313 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.83

#731313 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731313

11.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731313	#FFFFFF	#000000	##FFFFFF
##731313	1.00	11.47	1.83	11.47
#FFFFFF	11.47	1.00	21.00	1.00
#000000	1.83	21.00	1.00	21.00
##FFFFFF	11.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#322C12

Deuteranopia (green-blind)

#49410E

Tritanopia (blue-blind)

#7F0015

Achromatopsia (no color)

#393939

Design tokens & code

CSS

--color: #731313;
/* rgb */ color: rgb(115, 19, 19);
/* oklch */ color: oklch(36.2% 0.130 26.7);

Tailwind

colors: {
  custom: {
    50: '#a35b51',
    500: '#731313',
    950: '#000000',
  },
}

SCSS

$custom: #731313;
$custom-light: #a35b51;
$custom-dark: #000000;

JSON

{
  "hex": "#731313",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 19
  },
  "hsl": {
    "h": 0,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.36211,
    "c": 0.13007,
    "h": 26.7
  },
  "luminance": 0.04158
}

Semantic roles & 50–950 ramp

primary

#731313

secondary

#38AAAA

accent

#EEEE39

background

#FBF5F4

surface

#F5E9E7

border

#CFC5C3

text

#110402

muted

#807978

Preview Lab

Preview with #731313

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →