#731227#731227
#731227 is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.5% C 0.130 H 15.3°. Best body text is #FFFFFF at 11.38:1 contrast (WCAG AA passes).
Color values
| HEX | #731227 |
|---|---|
| RGB | rgb(115, 18, 39) |
| HSL | hsl(347, 73%, 26%) |
| HSV | hsv(347, 84%, 45%) |
| CMYK | cmyk(0%, 84.3%, 66.1%, 54.9%) |
| CIE-LAB | lab(24.40, 41.77, 14.12) |
| CIE-LCH | lch(24.40, 44.09, 18.68°) |
| OKLab | oklab(36.47% 0.1251 0.0341) |
| OKLCH | oklch(36.47% 0.13 15.3) |
| XYZ | xyz(7.6536, 4.2251, 2.3316) |
| Luminance | 0.0422 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.31
Bordeaux
#7B002C
ΔE00 3.01
Maroon (survey)
#650021
ΔE00 3.80
Burgundy
#800020
ΔE00 3.93
Claret
#680018
ΔE00 3.95
Burgundy (survey)
#610023
ΔE00 5.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731227 #12735E
analogous
#731257 #731227 #732D12
triadic
#731227 #277312 #122773
tetradic
#731227 #577312 #12735E #2D1273
square
#731227 #577312 #12735E #2D1273
split-complementary
#731227 #12732D #125773
monochromatic
#1A0409 #3E0A15 #731227 #A81A39 #DD234B
Accessibility & contrast
On white
11.38
#731227 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.84
#731227 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731227
11.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731227 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731227 | 1.00 | 11.38 | 1.84 | 11.38 |
| #FFFFFF | 11.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.84 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F2D27
Deuteranopia (green-blind)
#474124
Tritanopia (blue-blind)
#7F001B
Achromatopsia (no color)
#3A3A3A
Design tokens & code
CSS
--color: #731227; /* rgb */ color: rgb(115, 18, 39); /* oklch */ color: oklch(36.5% 0.130 15.3);
Tailwind
colors: {
custom: {
50: '#a25c60',
500: '#731227',
950: '#000000',
},
}SCSS
$custom: #731227; $custom-light: #a25c60; $custom-dark: #000000;
JSON
{
"hex": "#731227",
"rgb": {
"r": 115,
"g": 18,
"b": 39
},
"hsl": {
"h": 347.01,
"s": 72.932,
"l": 26.078
},
"oklch": {
"l": 0.3647,
"c": 0.12965,
"h": 15.3
},
"luminance": 0.04224
}Semantic roles & 50–950 ramp
primary
#731227
secondary
#37AA91
accent
#F0C838
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100405
muted
#7F7979