#73121D#73121D

#73121D is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.3% C 0.130 H 21.4°. Best body text is #FFFFFF at 11.46:1 contrast (WCAG AA passes).

Color values

HEX	#73121D
RGB	rgb(115, 18, 29)
HSL	hsl(353, 73%, 26%)
HSV	hsv(353, 84%, 45%)
CMYK	cmyk(0%, 84.3%, 74.8%, 54.9%)
CIE-LAB	lab(24.22, 41.20, 20.65)
CIE-LCH	lch(24.22, 46.08, 26.62°)
OKLab	oklab(36.27% 0.1209 0.0474)
OKLCH	oklch(36.27% 0.13 21.4)
XYZ	xyz(7.5092, 4.1673, 1.5711)
Luminance	0.0417 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73121D #127368

analogous

#73124D #73121D #733712

triadic

#73121D #1D7312 #121D73

tetradic

#73121D #4D7312 #127368 #371273

square

#73121D #4D7312 #127368 #371273

split-complementary

#73121D #127337 #124D73

monochromatic

#1A0407 #3E0A10 #73121D #A81A2A #DD2338

Accessibility & contrast

On white

11.46

#73121D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.83

#73121D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73121D

11.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73121D	#FFFFFF	#000000	##FFFFFF
##73121D	1.00	11.46	1.83	11.46
#FFFFFF	11.46	1.00	21.00	1.00
#000000	1.83	21.00	1.00	21.00
##FFFFFF	11.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#302C1D

Deuteranopia (green-blind)

#48411A

Tritanopia (blue-blind)

#7F0017

Achromatopsia (no color)

#3A3A3A

Design tokens & code

CSS

--color: #73121d;
/* rgb */ color: rgb(115, 18, 29);
/* oklch */ color: oklch(36.3% 0.130 21.4);

Tailwind

colors: {
  custom: {
    50: '#a35b58',
    500: '#73121d',
    950: '#000000',
  },
}

SCSS

$custom: #73121d;
$custom-light: #a35b58;
$custom-dark: #000000;

JSON

{
  "hex": "#73121d",
  "rgb": {
    "r": 115,
    "g": 18,
    "b": 29
  },
  "hsl": {
    "h": 353.196,
    "s": 72.932,
    "l": 26.078
  },
  "oklch": {
    "l": 0.36274,
    "c": 0.12982,
    "h": 21.4
  },
  "luminance": 0.04166
}

Semantic roles & 50–950 ramp

primary

#73121D

secondary

#37AA9D

accent

#F0DB38

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100403

muted

#7F7978

Preview Lab

Preview with #73121D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →