#731218#731218

#731218 is a dark, vivid red. Relative luminance 0.041; OKLCH L 36.2% C 0.130 H 24.1°. Best body text is #FFFFFF at 11.48:1 contrast (WCAG AA passes).

Color values

HEX#731218
RGBrgb(115, 18, 24)
HSLhsl(356, 73%, 26%)
HSVhsv(356, 84%, 45%)
CMYKcmyk(0%, 84.3%, 79.1%, 54.9%)
CIE-LABlab(24.14, 40.97, 23.84)
CIE-LCHlch(24.14, 47.40, 30.19°)
OKLaboklab(36.2% 0.1189 0.0531)
OKLCHoklch(36.2% 0.13 24.1)
XYZxyz(7.4523, 4.1446, 1.2716)
Luminance0.0414 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731218 #12736D
analogous
#731248 #731218 #733C12
triadic
#731218 #187312 #121873
tetradic
#731218 #487312 #12736D #3C1273
square
#731218 #487312 #12736D #3C1273
split-complementary
#731218 #12733C #124873
monochromatic
#1A0406 #3E0A0D #731218 #A81A23 #DD232E

Accessibility & contrast

On white

11.48
#731218 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.83
#731218 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731218
11.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731218#FFFFFF#000000##FFFFFF
##7312181.0011.481.8311.48
#FFFFFF11.481.0021.001.00
#0000001.8321.001.0021.00
##FFFFFF11.481.0021.001.00

Color blindness preview

Protanopia (red-blind)
#312C17
Deuteranopia (green-blind)
#494114
Tritanopia (blue-blind)
#7F0016
Achromatopsia (no color)
#393939

Design tokens & code

CSS
--color: #731218;
/* rgb */ color: rgb(115, 18, 24);
/* oklch */ color: oklch(36.2% 0.130 24.1);
Tailwind
colors: {
  custom: {
    50: '#a35b55',
    500: '#731218',
    950: '#000000',
  },
}
SCSS
$custom: #731218;
$custom-light: #a35b55;
$custom-dark: #000000;
JSON
{
  "hex": "#731218",
  "rgb": {
    "r": 115,
    "g": 18,
    "b": 24
  },
  "hsl": {
    "h": 356.289,
    "s": 72.932,
    "l": 26.078
  },
  "oklch": {
    "l": 0.36196,
    "c": 0.13025,
    "h": 24.1
  },
  "luminance": 0.04143
}

Semantic roles & 50–950 ramp

primary
#731218
secondary
#37AAA3
accent
#F0E438
background
#FAF5F4
surface
#F4E9E7
border
#CEC5C3
text
#110403
muted
#807978

Preview Lab

Preview with #731218

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731218 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva