#731076#731076

#731076 is a dark, vivid purple. Relative luminance 0.053; OKLCH L 39.9% C 0.172 H 326.8°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).

Color values

HEX#731076
RGBrgb(115, 16, 118)
HSLhsl(298, 76%, 26%)
HSVhsv(298, 86%, 46%)
CMYKcmyk(2.5%, 86.4%, 0%, 53.7%)
CIE-LABlab(27.64, 52.01, -33.73)
CIE-LCHlch(27.64, 61.98, 327.04°)
OKLaboklab(39.92% 0.1436 -0.0939)
OKLCHoklch(39.92% 0.172 326.8)
XYZxyz(10.5254, 5.3242, 17.6093)
Luminance0.0532 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731076 #137610
analogous
#401076 #731076 #761046
triadic
#731076 #767310 #107673
tetradic
#731076 #764010 #137610 #104676
square
#731076 #764010 #137610 #104676
split-complementary
#731076 #467610 #107640
monochromatic
#1A041B #3E0940 #731076 #A817AC #DB20E1

Accessibility & contrast

On white

10.17
#731076 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.06
#731076 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731076
10.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731076#FFFFFF#000000##FFFFFF
##7310761.0010.172.0610.17
#FFFFFF10.171.0021.001.00
#0000002.0621.001.0021.00
##FFFFFF10.171.0021.001.00

Color blindness preview

Protanopia (red-blind)
#003A79
Deuteranopia (green-blind)
#2D4574
Tritanopia (blue-blind)
#762545
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #731076;
/* rgb */ color: rgb(115, 16, 118);
/* oklch */ color: oklch(39.9% 0.172 326.8);
Tailwind
colors: {
  custom: {
    50: '#9f5e9e',
    500: '#731076',
    950: '#000000',
  },
}
SCSS
$custom: #731076;
$custom-light: #9f5e9e;
$custom-dark: #000000;
JSON
{
  "hex": "#731076",
  "rgb": {
    "r": 115,
    "g": 16,
    "b": 118
  },
  "hsl": {
    "h": 298.235,
    "s": 76.119,
    "l": 26.275
  },
  "oklch": {
    "l": 0.39915,
    "c": 0.17155,
    "h": 326.8
  },
  "luminance": 0.05323
}

Semantic roles & 50–950 ramp

primary
#731076
secondary
#38AD35
accent
#F3353B
background
#FAF5F9
surface
#F4EAF2
border
#CEC6CC
text
#0F050E
muted
#7F797E

Preview Lab

Preview with #731076

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731076 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva