#731070#731070

#731070 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.5% C 0.167 H 329.6°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).

Color values

HEX	#731070
RGB	rgb(115, 16, 112)
HSL	hsl(302, 76%, 26%)
HSV	hsv(302, 86%, 45%)
CMYK	cmyk(0%, 86.1%, 2.6%, 54.9%)
CIE-LAB	lab(27.26, 50.99, -30.49)
CIE-LCH	lch(27.26, 59.41, 329.12°)
OKLab	oklab(39.52% 0.144 -0.0844)
OKLCH	oklch(39.52% 0.167 329.6)
XYZ	xyz(10.1801, 5.1861, 15.7909)
Luminance	0.0519 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731070 #107313

analogous

#441073 #731070 #73103E

triadic

#731070 #707310 #107073

tetradic

#731070 #734410 #107313 #103E73

square

#731070 #734410 #107313 #103E73

split-complementary

#731070 #3E7310 #107344

monochromatic

#1B041A #3D093C #731070 #A917A4 #DE1FD9

Accessibility & contrast

On white

10.31

#731070 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#731070 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731070

10.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731070	#FFFFFF	#000000	##FFFFFF
##731070	1.00	10.31	2.04	10.31
#FFFFFF	10.31	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003872

Deuteranopia (green-blind)

#31456E

Tritanopia (blue-blind)

#772141

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731070;
/* rgb */ color: rgb(115, 16, 112);
/* oklch */ color: oklch(39.5% 0.167 329.6);

Tailwind

colors: {
  custom: {
    50: '#9f5e99',
    500: '#731070',
    950: '#000000',
  },
}

SCSS

$custom: #731070;
$custom-light: #9f5e99;
$custom-dark: #000000;

JSON

{
  "hex": "#731070",
  "rgb": {
    "r": 115,
    "g": 16,
    "b": 112
  },
  "hsl": {
    "h": 301.818,
    "s": 75.573,
    "l": 25.686
  },
  "oklch": {
    "l": 0.39523,
    "c": 0.16691,
    "h": 329.6
  },
  "luminance": 0.05185
}

Semantic roles & 50–950 ramp

primary

#731070

secondary

#34AA38

accent

#F23B36

background

#FAF5F9

surface

#F4EAF2

border

#CEC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #731070

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →