#73102C#73102C
#73102C is a dark, vivid pink. Relative luminance 0.042; OKLCH L 36.4% C 0.132 H 11.5°. Best body text is #FFFFFF at 11.42:1 contrast (WCAG AA passes).
Color values
| HEX | #73102C |
|---|---|
| RGB | rgb(115, 16, 44) |
| HSL | hsl(343, 76%, 26%) |
| HSV | hsv(343, 86%, 45%) |
| CMYK | cmyk(0%, 86.1%, 61.7%, 54.9%) |
| CIE-LAB | lab(24.32, 42.67, 10.57) |
| CIE-LCH | lch(24.32, 43.96, 13.92°) |
| OKLab | oklab(36.44% 0.129 0.0262) |
| OKLCH | oklch(36.44% 0.132 11.5) |
| XYZ | xyz(7.7109, 4.1984, 2.7867) |
| Luminance | 0.0420 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 1.89
Maroon (survey)
#650021
ΔE00 3.42
Wine Red
#7B0323
ΔE00 3.93
Burgundy (survey)
#610023
ΔE00 4.17
Red Wine
#8C0034
ΔE00 4.77
Claret
#680018
ΔE00 5.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73102C #107357
analogous
#73105D #73102C #732510
triadic
#73102C #2C7310 #102C73
tetradic
#73102C #5D7310 #107357 #251073
square
#73102C #5D7310 #107357 #251073
split-complementary
#73102C #107325 #105D73
monochromatic
#1B040A #3D0917 #73102C #A91741 #DE1F55
Accessibility & contrast
On white
11.42
#73102C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.84
#73102C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73102C
11.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73102C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73102C | 1.00 | 11.42 | 1.84 | 11.42 |
| #FFFFFF | 11.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.84 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D2D2C
Deuteranopia (green-blind)
#464129
Tritanopia (blue-blind)
#7E001D
Achromatopsia (no color)
#3A3A3A
Design tokens & code
CSS
--color: #73102c; /* rgb */ color: rgb(115, 16, 44); /* oklch */ color: oklch(36.4% 0.132 11.5);
Tailwind
colors: {
custom: {
50: '#a15b64',
500: '#73102c',
950: '#000000',
},
}SCSS
$custom: #73102c; $custom-light: #a15b64; $custom-dark: #000000;
JSON
{
"hex": "#73102c",
"rgb": {
"r": 115,
"g": 16,
"b": 44
},
"hsl": {
"h": 343.03,
"s": 75.573,
"l": 25.686
},
"oklch": {
"l": 0.36444,
"c": 0.13167,
"h": 11.5
},
"luminance": 0.04197
}Semantic roles & 50–950 ramp
primary
#73102C
secondary
#34AA89
accent
#F2BD36
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100405
muted
#7F797A